Zeitgeist

Happy New Year! Welcome to 2013. What's the plan? I was never a fan of goal-setting... and even less of a fan of New Year's Resolutions. For a long while, I was working within a framework called The Goal Cultivator... Read more

By Mitch Joel

It's important for a brand to understand their new role as a Publisher. It's important for a brand to understand that nothing happens unless they are interesting. It's also important for a brand to understand that none of that matters... Read more

By Mitch Joel

Around this time of the year, everyone looks forward to seeing the Google Zeitgeist. The Google Zeitgeist takes a look at what keywords and search terms were most popular in 2007, and what the general public was searching for most... Read more

By Mitch Joel