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Zappos

July 23, 201311:56 AM

Please Track Us tagged “Zappos”

Every brand you like online (Amazon, Facebook, Google and more) are monitoring your every move. Are you creeped out? They're monitoring you for many reasons. Some are doing it to better understand if what they're creating works, in terms of... Read more

By Mitch Joel


April 25, 2013 3:59 PM

Marketers, Let Your Egos Go tagged “Zappos”

What if your ideas didn't matter? For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn't amount to a hill of beans in terms of... Read more

By Mitch Joel


April 11, 2013 8:29 PM

It's The Little Things tagged “Zappos”

You sometimes pick up a gem of an idea... and the mind begins to wander (and wonder). At the Monetate Agility Summit today in Philadelphia (where I was invited to give the keynote presentation), I wound up connecting with some... Read more

By Mitch Joel


March 11, 201311:08 PM

Get My Next Book CTRL ALT Delete Now tagged “Zappos”

Warning: the following blog post will be self-promotional. If you're not interested in it, please feel free to ignore it. If you have been following this blog, listening to my podcast, seen me speak live or engaged with me on... Read more

By Mitch Joel


February 27, 2013 4:01 PM

As TED 2013 Takes Place, Here Are 10 TED Talks To Help You Re-imagine Your Business tagged “Zappos”

It's happening right now. Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center as you are reading this and they're having their minds blown by business leaders, scientists, innovators, agitators, inventors, designers and artists at... Read more

By Mitch Joel


February 1, 2013 8:17 PM

The Road To Being A Billionaire tagged “Zappos”

If you don't know who Tony Hsieh is, you have to read this... I've blogged about Hsieh before. You probably know him as the CEO of Zappos. Zappos was acquired by Amazon for over one billion dollars in 2009. Prior... Read more

By Mitch Joel


January 31, 2013 9:48 PM

Do Shopping Centers Have A Future? tagged “Zappos”

Retail, consumerism and how we buy has changed in the past few years, like never before. If you speak to a brand that has retail as one of their primary transactional channels, they are nervous. How we buy has so... Read more

By Mitch Joel


January 12, 2013 8:46 AM

A Beautiful Business... And Mind tagged “Zappos”

The constant battle of business ethics... Can a business make a ton of money and do the right thing? At first blush we would say, "no way... it doesn't happen." When Tony Hsieh took over at Zappos (selling shoes online)... Read more

By Mitch Joel


November 13, 2012 8:01 AM

Why Email Needs A Facelift tagged “Zappos”

There has got to be something better than email. Email has been around longer than you think (you check out the Wikipedia page for the full run-down here: Wikipedia - Email), and while some of the email clients have advanced... Read more

By Mitch Joel


April 12, 2012 8:09 PM

The Drug Of Content tagged “Zappos”

At what point will the proverbial levee break? Marketers are busy telling their clients to start producing content or suffer the wrath of becoming irrelevant. My hand is raised and my head is bowed down in shame. Content needs to... Read more

By Mitch Joel


March 31, 2012 7:14 AM

Horizontal Marketing tagged “Zappos”

Warning: this going to sound self-serving: Marketing has to stop being a vertical within the business and must become horizontal across all business lines. Period. End of sentence. Businesses, fundamentally see the concept of social business as a fad. As... Read more

By Mitch Joel


March 7, 2012 9:51 PM

The Do Not Track Button tagged “Zappos”

What kind of experience do you want? Marketers have abused the anonymity of IP addresses for too long and now consumers (and journalists) are fighting back... and they're fighting mad. Everything you say and do online can and is being... Read more

By Mitch Joel


January 11, 2012 3:59 PM

What Is Your Marketing Trying To Do? tagged “Zappos”

The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all of the other stuff, but if your marketing is not driving sales, it is failed and flawed. Sorry. We can... Read more

By Mitch Joel


November 19, 201112:09 PM

Six Links Worthy Of Your Attention #74 tagged “Zappos”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more

By Mitch Joel


October 25, 2011 8:50 AM

The Customer Is (Not) Always Right tagged “Zappos”

There's an ongoing business axiom that defines customer service: "the customer is always right." Publicly, this may be the proper posture. People like Tony Hsieh (CEO of Zappos and the author of the best-selling business book, Delivering Happiness) built his... Read more

By Mitch Joel


February 27, 2011 1:14 PM

The Future Of Marketing Innovation tagged “Zappos”

Episode #242 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. What will it take for there to be true innovation in Marketing? It's not just a question that... Read more

By Mitch Joel

Utilities:


February 27, 201112:54 PM

SPOS #242 - Marketing Innovation With Edward Boches tagged “Zappos”

Welcome to episode #242 of Six Pixels Of Separation - The Twist Image Podcast. What will it take for there to be true innovation in Marketing? It's not just a question that I kick around at the office, on the... Read more

By Mitch Joel

Utilities:


August 9, 2010 7:53 AM

When Not Responding Online Is The Right Response tagged “Zappos”

The common online rhetoric is to respond to everything that is being said about your brand. That could be a mistake. With new Social Media monitoring tools - or just some careful snooping around - it has never been easier... Read more

By Mitch Joel


July 14, 2010 8:03 PM

6 New Business Books Worthy Of Your Time And Attention tagged “Zappos”

There is a whole new stack of new business books that require your attention. Here are just 6 that I'm about to devour. Cognitive Surplus by Clay Shirky. I only have about ten pages left in this book, and it's... Read more

By Mitch Joel


April 9, 2010 9:26 PM

All You Need Is Love (And Then Comes The Business) tagged “Zappos”

Art first. Business second. If you get the chance, be sure to watch the documentary, All Together Now. The feature-length documentary chronicles the making of The Beatles' Love show by Cirque du Soleil. It's a staggering work of creativity,... Read more

By Mitch Joel


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