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July 29, 201411:32 PM

The Only Consumer That Matters tagged “Web Analytics 20”

Who is really a customer of yours? I often get to hang out backstage at conferences and events. When you have that kind of access to other speakers, business leaders and authors, it would be silly not to take advantage... Read more

By Mitch Joel

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July 22, 2014 8:16 AM

Are Your Customers Frozen? Let It Go! tagged “Web Analytics 20”

The competition is fierce out there. The battle for the consumer continues to intensify. Brands used to battle with their competitors for the direct relationship, but something new is happening. While I discuss it in much more detail in my... Read more

By Mitch Joel

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June 12, 2014 8:44 PM

These Two Data Points Demonstrate What's So Wrong With Marketing Today tagged “Web Analytics 20”

You will have to read this twice. It's that incomprehensible. There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. I was so depressed after the reading the... Read more

By Mitch Joel

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February 6, 201411:43 PM

What Is The Point Of A Website In 2014? tagged “Web Analytics 20”

It's not all about what the mobile experience will be about. The one screen world. It's a concept often written about in these posts and it's an ideology that was created to force brands to start thinking about true customer-centricity... Read more

By Mitch Joel


November 30, 201312:34 PM

Six Links Worthy Of Your Attention #180 tagged “Web Analytics 20”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


October 31, 201310:02 PM

20 Best Marketing Books Of All Time tagged “Web Analytics 20”

What are the best marketing books of all time? It's a question that I get asked, multiple times per week via email. It seems like people just coming out of school or professionals looking to up their game want to... Read more

By Mitch Joel


September 25, 201311:20 PM

What Keeps The Chief Marketing Officer Awake At Night? - Part 2 tagged “Web Analytics 20”

The Chief Marketing Officer must better understand how information is created, stored, shared and capitalized upon. There is a strange default position that most businesspeople (mostly marketers) take when they don't understand why something is happening in the business world.... Read more

By Mitch Joel


September 19, 2013 7:59 AM

The End Of Privacy... The Beginning Of Personalization tagged “Web Analytics 20”

Marketers are at a precarious crossroads (whether they know it or not). In my latest business book, CTRL ALT Delete, I lay out five movements that have fundamentally changed the brand forever (that most businesses are doing little - to... Read more

By Mitch Joel


August 11, 2013 8:20 AM

When Fish Climb Trees And Other Stories With Avinash Kaushik tagged “Web Analytics 20”

Episode #370 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I spent a few days in Silicon Valley this week. I was invited there to give the keynote... Read more

By Mitch Joel

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August 11, 2013 8:15 AM

SPOS #370 - When Fish Climb Trees And Other Stories With Avinash Kaushik tagged “Web Analytics 20”

Welcome to episode #370 of Six Pixels Of Separation - The Twist Image Podcast. I spent a few days in Silicon Valley this week. I was invited there to give the keynote address for Haystack Digital Marketing's Digital Summit At... Read more

By Mitch Joel


March 13, 201310:46 PM

Who Needs Big Data? tagged “Web Analytics 20”

My, what big data you have! You really can't toss a marketing blogger without watching the term "big data" tumble out of their pockets these days. If there's something - anything - that gets marketers all excited, it's the notion... Read more

By Mitch Joel


October 28, 2012 7:16 PM

Digging Deep Into Facebook Marketing tagged “Web Analytics 20”

Episode #329 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's hard to believe that Avinash Kaushik didn't turn his blog post, Facebook Advertising / Marketing: Best Metrics,... Read more

By Mitch Joel

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October 28, 201210:40 AM

SPOS #329 - Avinash Kaushik Digs Deep Into Facebook Marketing tagged “Web Analytics 20”

Welcome to episode #329 of Six Pixels Of Separation - The Twist Image Podcast. It's hard to believe that Avinash Kaushik didn't turn his blog post, Facebook Advertising / Marketing: Best Metrics, ROI, Business Value, into a book. He should... Read more

By Mitch Joel


September 8, 2012 9:01 PM

Let's Not Mess Up The Internet tagged “Web Analytics 20”

Do you love Seth Godin? I first met Godin at an Internet event in New York City just prior to the launch of his book, Permission Marketing. This was the early days of the Internet. After reading Permission Marketing, I... Read more

By Mitch Joel


May 9, 201212:55 PM

Welcome To "Less Is More" Marketing tagged “Web Analytics 20”

Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers want: to have that much more engagement with your brand or to have an easier, simpler and faster experience? While... Read more

By Mitch Joel


April 4, 2012 8:37 AM

The Art Of Marketing Is Coming To Chicago tagged “Web Analytics 20”

The Art of Marketing is coming to Chicago on April 24th, 2012. I'm very excited to announce that The Art of Marketing full-day leadership summit is happening in Chicago on April 24th, 2012 at The Chicago Theater. As you can... Read more

By Mitch Joel


March 22, 2012 2:30 PM

How To Start A Blog In 2012 tagged “Web Analytics 20”

Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There's a Blog about anything and everything out there, right now. It's hard for someone considering a Blog to come up with a new... Read more

By Mitch Joel


February 22, 2012 9:32 PM

Fear And Loathing In Advertising tagged “Web Analytics 20”

What a long, strange trip it's been. There are many who think that advertising as we have known it to date is going to rapidly change in our new media world. There are days when I feel this way (and... Read more

By Mitch Joel


January 1, 2012 7:55 PM

Marketing Orgasms With Avinash Kaushik (It's Not What You Think) tagged “Web Analytics 20”

Episode #286 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing... Read more

By Mitch Joel


January 1, 201210:51 AM

SPOS #286 - Micro-Orgasms With Avinash Kaushik tagged “Web Analytics 20”

Welcome to episode #286 of Six Pixels Of Separation - The Twist Image Podcast. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing Evangelist at Google and author of the best-selling... Read more

By Mitch Joel


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