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Wearable Technology

September 8, 201411:23 AM

Tomorrow Apple Sets The Table For Mobile, Wearables And Beyond tagged “Wearable Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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August 19, 201411:18 PM

Wearables May Not Be The Marketer's Next Playground tagged “Wearable Technology”

Everyone is going to have the iWatch from Apple, right? Well, we don't even know if it's going to be called an iWatch. As usual with Apple, we don't even know if it really exists (even though news outlets are... Read more

By Mitch Joel

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April 30, 2014 9:48 PM

It's All About The Experience tagged “Wearable Technology”

We often forget that it's all about the experience. So, here's one for the user experience team. You can be as strategic, creative and smart as you want, but if the experience doesn't live and breathe, everything else falls flat.... Read more

By Mitch Joel

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April 25, 2014 5:39 PM

What Technology Will Bring (Hint: More Massive Disruption) tagged “Wearable Technology”

This is some big brain stuff to watch over the weekend. It's probably also some of the smartest and most important things for you (and your business) to be thinking about in the next five years. I have been looking... Read more

By Mitch Joel

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February 6, 201411:43 PM

What Is The Point Of A Website In 2014? tagged “Wearable Technology”

It's not all about what the mobile experience will be about. The one screen world. It's a concept often written about in these posts and it's an ideology that was created to force brands to start thinking about true customer-centricity... Read more

By Mitch Joel


January 24, 201410:35 AM

Great Content Is The Least Of Your Worries tagged “Wearable Technology”

If a brand is looking to do something more than traditional advertising, what would be your recommendation? The natural answer is: create content. And, to leverage that content through digital (re: social media) channels, so that consumers will see it,... Read more

By Mitch Joel

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January 16, 2014 9:10 AM

Change Your Marketing. Change Your Brain. tagged “Wearable Technology”

Don't stop advertising. Don't stop marketing. Let's agree to stop the madness. Do a quick search online for the "death of marketing and advertising," and you will be shocked at the level of discourse out there. It has become so... Read more

By Mitch Joel

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October 30, 2013 7:20 AM

What Keeps The Chief Marketing Officer Awake At Night? - Part 3 tagged “Wearable Technology”

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder... Read more

By Mitch Joel


October 25, 2013 8:54 PM

On Drones And Weaponizing Lego tagged “Wearable Technology”

If you think wearable technology is interesting, you have to watch this. We are spending a lot of time thinking about wearable technology like Nike+, Jawbone's Up and even Google Glass, but things are getting super-interesting in other areas of... Read more

By Mitch Joel

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October 9, 2013 7:25 PM

When Things Get Weird tagged “Wearable Technology”

You know the moment... when things get weird? Technology is about to get even more interesting. As more and more appliances and devices get connected, coupled with wearable technology making some serious headway, it's bound to get as weird as... Read more

By Mitch Joel

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October 7, 201311:10 AM

No More Filthy Hotel Remote Controls And A Better Way To Save Your Content For Later tagged “Wearable Technology”

Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel


September 16, 2013 9:24 AM

Google Glass And The Future Of Wearable Technology tagged “Wearable Technology”

Every morning at 7:10 am, I will be a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

Utilities:


June 14, 201311:12 AM

The New Convergence tagged “Wearable Technology”

This is not about media convergence. It's about something bigger. Things change. Things change so fast that sometimes, it's hard to see it. We tend to think about our businesses and our lives in terms of keeping up with change.... Read more

By Mitch Joel


April 30, 201312:55 PM

Is Google Breeding An Army Of "Glassholes"? tagged “Wearable Technology”

The Post PC world will not be kind to advertising as we have known it. There are two trains of thought here that are important for media professionals to think about as we move forward into a world where screens... Read more

By Mitch Joel


March 15, 201311:06 AM

The Marketing Agency Of The Future tagged “Wearable Technology”

Is there a future for the advertising agency as we have known it to date? In recent months, there has been a slew of articles about advertising agencies and their future/fate in a world that is so dramatically changing when... Read more

By Mitch Joel


March 5, 201312:21 PM

The Other Story Of The Smartphone tagged “Wearable Technology”

When you think of smartphones, what do you think of? Most people interested in media, marketing and technology think of smartphones as the device that is putting the PC world to rest. Yes, personal computers are still pervasive, but the... Read more

By Mitch Joel


March 1, 201310:26 PM

Google Glass And Thinking Differently About Technology tagged “Wearable Technology”

Google's Project Glass is a very interesting product. At this week's TED 2013 conference in Long Beach, I had the chance to wear and tinker with Google Project Glass (for photographic proof, you can follow me on Twitter and see the... Read more

By Mitch Joel


February 19, 2013 2:35 PM

The Future of Media Is Beyond The Screen tagged “Wearable Technology”

Advertising traditionally serves a traditional purpose. Television, radio, print, out-of-home, Internet and mobile devices all have components of advertising that acts, smells and feels the same. It either interrupts your content experience or wraps itself around it. You can look... Read more

By Mitch Joel


January 21, 2013 3:40 PM

Three New(ish) Trends In Digital Media tagged “Wearable Technology”

Life after Facebook, Twitter, Instagram and YouTube? Can't imagine it, can you? There are a handful of new social media tools, channels and applications that could be giving way to newer ways in which consumers connect. Not just to one... Read more

By Mitch Joel


January 10, 2013 9:32 PM

The One Screen World - Take Two tagged “Wearable Technology”

How many screen are there? You've heard of the three screens? The four screens? The companion screen? The three screens are: television, computer and mobile. The fourth screen became the tablet (it's debatable). The companion screen is whatever other screen... Read more

By Mitch Joel


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