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Video

July 17, 2015 6:21 PM

Digital Videos Is The New 3D tagged “Video”

No, don't worry... you don't need glasses or anything like that. For marketers trying to navigate digital marketing in a more effective manner, they are faced with both an opportunity and massive challenge. Yes, advertisers are still producing 30-second spots,... Read more

By Mitch Joel

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June 1, 2015 8:13 AM

Millennials Will Crush Our Economy? tagged “Video”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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May 28, 201511:48 PM

Where Consumers Spend Their Time Is Where Advertisers Should Spend Their Money tagged “Video”

This was the argument that was debated over twenty years ago. Why do we have to keep having the same argument? We love dogma, don't we? Yesterday, Mary Meeker (from Kleiner Perkins Caufield and Byers) did her thing. And, "her... Read more

By Mitch Joel

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May 25, 2015 7:54 AM

The Importance Of Viral Videos... Or Not tagged “Video”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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April 28, 2015 7:40 AM

Counting Screens. Counting Dollars. Connecting Consumers. tagged “Video”

Are consumers watching more video content online or on the TV? On April 16th, eMarketer published a news item titled, US Adults Spend 5.5 Hours with Video Content Each Day. Here's some pieces of staggering data: "Adults in the US will... Read more

By Mitch Joel

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March 13, 2015 4:30 PM

Amp Up Your Online Video Knowledge With Mark Cuban tagged “Video”

Marketers don't know that much about online video. We think that we do. We don't. That statement is not meant as a slight. Online video has a lot of opportunities for brands that transcend the advertising model and mindset. Most... Read more

By Mitch Joel

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December 5, 2014 5:39 PM

Everything Is Mobile, And The World According To Vice tagged “Video”

Houston, We Have A Problem. I've known Shane Smith for over twenty years. Most people know Shane as the co-founder of Vice. We first met in the early nineties, when he was launching a local alternative publication called, Voice Of... Read more

By Mitch Joel

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September 16, 201411:42 PM

How To Make Your Content Move. Think Like Jerry Seinfeld. tagged “Video”

After you watch the video at the end of the post, you will think differently about your content. Promise. Have you had a chance to check out Jerry Seinfeld's wildly successful online series called, Comedians In Cars Getting Coffee? It's... Read more

By Mitch Joel

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September 10, 201410:00 PM

When TV Becomes An Accessory To YouTube tagged “Video”

Everyone is talking about video. Have you noticed how on Facebook, some videos in your newsfeed start on their own now? You don't have to click on them. They just start. For some, this is very upsetting and disruptive to... Read more

By Mitch Joel

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August 27, 201411:45 PM

Breaking Through To The YouTube Culture tagged “Video”

Brands are struggling to understand YouTube. It's a mystery to most brands why some videos work and other don't. There are videos that breakthrough and achieve viral success (the kind of action that then gets picked up and amplified by... Read more

By Mitch Joel

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May 7, 201411:54 PM

Online Video Is Just As Expensive As TV Advertising tagged “Video”

You have to wonder just how powerful online video advertising really is. Targeting is - more often than not - the most significant value proposition that is given to brands from media professionals as to why online video is such... Read more

By Mitch Joel

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June 21, 2013 8:42 PM

Short(er) Form Video tagged “Video”

It's happening. Years ago, Loic Le Meur had a startup called Seesmic that looks very different from the Seesmic that it eventually became. Originally Seesmic was the Twitter for video. Shoot a quick, little video, and follow those you're interested... Read more

By Mitch Joel


June 19, 201310:23 PM

The World Of Change(d) tagged “Video”

The world is changing. The world has changed. Trolling through the news on Business Insider, I stumbled upon their chart of the day titled, Time Spent Watching Video On Mobile Devices Has Doubled In The Last Year. That some exponential... Read more

By Mitch Joel


March 1, 201310:26 PM

Google Glass And Thinking Differently About Technology tagged “Video”

Google's Project Glass is a very interesting product. At this week's TED 2013 conference in Long Beach, I had the chance to wear and tinker with Google Project Glass (for photographic proof, you can follow me on Twitter and see the... Read more

By Mitch Joel


September 22, 2012 7:51 AM

The Tune-Up Of TV tagged “Video”

How do you define TV? Before a recent flight, I downloaded the BBC television series, Sherlock, from the UK. I bought the series on iTunes. I watched the series on my iPad. There were no commercials. It didn't happen on... Read more

By Mitch Joel

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November 16, 2011 8:55 PM

Legacy Thinking tagged “Video”

It's easy to post to Twitter or update your Facebook status. Not much to think about, right? Just because something is easy, it doesn't mean you shouldn't think about it. In my last Blog post, Liar's Remorse, I wrote about... Read more

By Mitch Joel


October 16, 2010 1:40 PM

Six Links Worthy Of Your Attention #17 tagged “Video”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Rednod, GigaOM, Human 2.0, the author of Complete Web Monitoring and Managing Bandwidth:... Read more

By Mitch Joel


September 27, 201011:58 PM

The Future Of Online Video tagged “Video”

Video is what video is. You can shoot it cheaply or you can produce cinematic quality. Is it ever going to change? In many instances, it takes someone who is not an expert in a specific area/channel to truly point... Read more

By Mitch Joel


April 26, 201010:33 AM

The Purpose Of Podcasting tagged “Video”

Podcasting is not going replace radio, but that doesn't make it any less interesting, powerful or compelling. Besides, radio is having its own set of challenges. When Podcasting (both audio and video) was first introduced, the potential for anyone, anywhere... Read more

By Mitch Joel


March 9, 2010 1:57 PM

March Break tagged “Video”

Even the most ultimate road warrior and digital nomad needs a break every now and then. Sure, the latest tech can help you get down to work wherever you are. But time on the road (and in the air) is... Read more

By Mitch Joel


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