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February 7, 2012 4:01 PM
How To Get Started As A Business Leader tagged “Twitter”
Your life and your success is not obvious. It's not a given. It's not a direct path. I often say that the best careers in marketing (specifically the ones that have a digital/new media slant) are very squiggly. They involve... Read more
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February 7, 2012 9:26 AM
Digital Tumbleweeds And Virtual Crickets tagged “Twitter”
If you publish online get ready for a lesson in humility. Brands quit publishing content for the exact same reason that many individuals stop publishing content: the brutal reality that nobody cares. As someone who creates and publishes a lot... Read more
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February 2, 2012 2:29 PM
CTRL AT DEL - The Business Book tagged “Twitter”
CTRL ALT DEL is the title of my second business book. It will be published in Spring 2013. Following is the official press release and some media mention of the pending project... BUSINESS PLUS To Publish CTRL ALT DEL by... Read more
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January 31, 201210:56 AM
A Pinteresting Story tagged “Twitter”
That Facebook IPO... With rumors swirling of Facebook's pending IPO (and the billions at play that go along with it), it does seem like the most opportune time for the online social networking behemoth to go public. With over 800... Read more
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January 30, 2012 8:52 PM
Blogging Is Dead... Here We Go Again tagged “Twitter”
Less and less of the Inc. 500 are Blogging. Blogging is dying. ReadWriteWeb's post, Blogging Declines Across the Inc. 500, was bound for linkbait heaven. Who doesn't love dumping on a once popular platform - especially when it looks like... Read more
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January 28, 2012 8:16 AM
Don't Let Your Brand Be Creepy tagged “Twitter”
It's important to remember that being transparent is not the same as divulging personal information. We have never seen a moment like this on our history. Look at the combined audience of platforms like Blogging, Podcasting, Twitter, YouTube, Facebook and... Read more
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January 27, 2012 8:13 PM
A World With No Keyboard And No Mouse tagged “Twitter”
How's that user experience working out for you? I often ridicule the masses (I know, that's very snide of me). When computers were first introduced the mantra was that, "screens are not easy to read or work on." Forget the... Read more
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January 17, 2012 7:19 AM
Is Google+ About To Make Facebook Frown? tagged “Twitter”
It's time to pay attention to Google+. Back in July, I Blogged about Google's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook). At the time, the majority of the discourse surrounding Google+ was about... Read more
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January 11, 2012 3:59 PM
What Is Your Marketing Trying To Do? tagged “Twitter”
The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all of the other stuff, but if your marketing is not driving sales, it is failed and flawed. Sorry. We can... Read more
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January 10, 2012 1:51 PM
Drunk On The Social Media Kool-Aid tagged “Twitter”
It's hard not to hit a like button and come across a Social Expert, Guru on Ninja. Even the discourse around the value of job descriptions like that has taken over the Social Media conversation over the years. I've been... Read more
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January 8, 2012 9:20 PM
Spin Sucks With Gini Dietrich tagged “Twitter”
Episode #287 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Why do most PR pitches suck? For the most part it has to do with the fact that... Read more
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January 8, 2012 1:22 PM
SPOS #287 - Spin Sucks With Gini Dietrich tagged “Twitter”
Welcome to episode #287 of Six Pixels Of Separation - The Twist Image Podcast. Why do most PR pitches suck? For the most part it has to do with the fact that they are either not focused or there is... Read more
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January 5, 2012 2:17 PM
Scenes From The Frontlines tagged “Twitter”
A post Christmas story that is worthy of your attention... I was in the market for luggage. Not the usual business travel, but a luggage set for the family. We decided that we were looking to invest to get something... Read more
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January 4, 2012 9:53 PM
A Story With No End tagged “Twitter”
How would you feel about reading an article in your local newspaper that never ended? It seems like the latest buzz is all about creating content (books, magazine or newspaper articles) that never end. Well, I shouldn't say "never," but... Read more
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January 3, 2012 9:09 AM
The Year Of More tagged “Twitter”
While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More." It sounds a little... Read more
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January 1, 2012 7:55 PM
Marketing Orgasms With Avinash Kaushik (It's Not What You Think) tagged “Twitter”
Episode #286 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing... Read more
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January 1, 201210:51 AM
SPOS #286 - Micro-Orgasms With Avinash Kaushik tagged “Twitter”
Welcome to episode #286 of Six Pixels Of Separation - The Twist Image Podcast. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing Evangelist at Google and author of the best-selling... Read more
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December 31, 201110:31 AM
Six Links Worthy Of Your Attention #80 tagged “Twitter”
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more
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December 27, 2011 7:47 PM
The Five Business Books That Shaped 2011 tagged “Twitter”
Read. Read. Read. Blog posts are great. So are Twitter, online newspapers and magazines and the occasional Podcast, but if you really want to deep-dive into a topic and spend more than a grazing moment with it, you have to... Read more
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December 26, 2011 3:53 PM
The Paradox Of Leadership tagged “Twitter”
When you're right, you're a hero. When you take a misstep, you're a goat. There's an often discussed paradox of leadership that attempts to quantify which trait is more important for business: being the first or being the best? The... Read more
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