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Tripadvisor

February 13, 2014 8:51 AM

The Failed State Of Branding tagged “Tripadvisor”

How well do you think brands are doing? Brands are going to have to face the music. It's a ruse that has (probably) been going on longer than anyone cares to admit, but it's something that has showed itself -... Read more

By Mitch Joel


April 17, 2012 2:17 PM

Sharing Is Caring (And Selling) tagged “Tripadvisor”

What makes media a social media? There's a long-standing answer to this question. For some, it seems both obvious and clear as day. If you ask someone what social media is, they will inevitably say that it's all about the... Read more

By Mitch Joel


October 25, 2011 8:50 AM

The Customer Is (Not) Always Right tagged “Tripadvisor”

There's an ongoing business axiom that defines customer service: "the customer is always right." Publicly, this may be the proper posture. People like Tony Hsieh (CEO of Zappos and the author of the best-selling business book, Delivering Happiness) built his... Read more

By Mitch Joel


January 11, 2010 4:18 PM

The Great Race To The Middle tagged “Tripadvisor”

With everyone offering up their opinions and ideas, is there no fear that the end aggregated result will simply be something very mediocre? This has been one of the prevailing thoughts when it comes to Wikipedia and the readability of... Read more

By Mitch Joel


July 21, 2009 9:53 PM

Forget The Search Engine. Bring On The Referral Engine tagged “Tripadvisor”

Not a day goes by that someone, somewhere is not Blogging, Tweeting or commenting by the water-cooler about what the next generation of search engines will look like. As every new search engine that comes on the market knows, the... Read more

By Mitch Joel


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