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Traditional Media Channel

August 31, 2012 1:31 PM

The Problem With Time Spent tagged “Traditional Media Channel”

How long do people engage with your media and content? This is the question that publishers must answer to media companies. Why? The longer people spend with a media property, the better it is for the brand, right? Not always.... Read more

By Mitch Joel


July 8, 201011:19 AM

Television At The Crossroads tagged “Traditional Media Channel”

Did you hear? The future of television is... wait for it... 3D! While everybody is busy running over to their favorite consumer electronics store to pick up a 3-D television (btw, is it just me or do those glasses make... Read more

By Mitch Joel


May 5, 200910:38 PM

Life During The 30-Second Spot tagged “Traditional Media Channel”

The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet, Social Media and other new media channels would spell their doom, but few probably imagined that the current economy would... Read more

By Mitch Joel


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