Time Spent

As the popularity of YouTube and other online video destinations grows, something made me think that the concept of a "viral video sensation" would dissipate. Boy, was I wrong. If you think about it, YouTube continues to grow (both in... Read more

By Mitch Joel

If the way in which we use the Internet (and mobile) is so different from traditional media, the advertising is going to have to change. How many times have you found yourself sitting in front of the television, watching a... Read more

By Mitch Joel

How many friends do you have? How many people are following you? How many people subscribe to your Blog? What about your Podcast? There has been plenty of talk recently in both online and traditional print publications about "online social... Read more

By Mitch Joel