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Entries tagged with “
The Long Tail
”February 11, 201211:37 AM
Six Links Worthy Of Your Attention #86 tagged “The Long Tail”
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more
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November 1, 2011 6:36 PM
Your Media Is Controlled By A Handful Of Companies (Yes, Even The Internet) tagged “The Long Tail”
What happened to The Long Tail? What happens in a world after Here Comes Everybody? Apparently, not much. We had a dream. The dream was that the Internet and the many digital channels and platforms that have poured out of... Read more
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October 11, 2011 9:32 AM
On Weirdoes, The Long Tail, Seth Godin And You tagged “The Long Tail”
Here Comes The Weirdoes On Page 16 of the business book, We Are All Weird, by one of the world's foremost authorities on business, marketing and leadership, Seth Godin (best-selling author of Purple Cow, Linchpin, The Dip and countless others),... Read more
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September 13, 2011 6:33 AM
Kickstart Your Own Economy tagged “The Long Tail”
Can you test the market for a product without ever producing it? CW&T is a self-described, "teeny design studio in Brooklyn" that is basically a two-person operation - designers Che-Wei Wang and Taylor Levy. I have a certain kinship with... Read more
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August 6, 2011 5:34 PM
Six Links Worthy Of Your Attention #59 tagged “The Long Tail”
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more
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August 16, 2010 9:37 PM
Ghost Blogging And Last Rites tagged “The Long Tail”
If there's one debate that never gets tired, it's the one about Ghost Blogging. We've come to this strange intersection with Social Media where companies want to Blog, but they feel like their CEO (or others within the company) would... Read more
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March 26, 2010 7:20 AM
The Digital Marketing Essential Reader tagged “The Long Tail”
Blogs, Podcasts, Twitter and YouTube will only take you so far. If you really want to learn about Digital Marketing, you're going to have to do the heavy lifting. In self-promoting my upcoming full-day seminar on Social Media Marketing (more... Read more
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March 22, 2010 3:25 PM
Learning About Social Media Marketing tagged “The Long Tail”
One day isn't going to cut it if you really want to learn about something, but it's a great start. The good people at IAB Canada - Interactive Advertising Bureau - have asked me if I would be willing to... Read more
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February 1, 201010:06 PM
The Next Industrial Revolution tagged “The Long Tail”
What is the future of business? In my book, Six Pixels of Separation, I recount a story about how much the world of business has changed and evolved in the past little while... "On a recent trip to a speaking... Read more
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July 31, 2009 9:45 PM
Chris Anderson Discusses The Radical Price Of Free At Google tagged “The Long Tail”
Chris Anderson is the editor of Wired Magazine and the author of the best-selling business book, The Long Tail. He recently released his second book, Free - The Future of a Radical Price, which is already a New York Times... Read more
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July 6, 2009 9:30 AM
SPOS #161 - President Obama Is A Social Media Guru tagged “The Long Tail”
Welcome to episode #161 of Six Pixels Of Separation - The Twist Image Podcast. Yes, you read that right, President Obama is a Social Media Expert... well, ok, maybe not. But that's one of the questions we discuss on this... Read more
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July 1, 2009 9:35 PM
The Idea Of Free Is Radical - So People Are Going To Freak Out tagged “The Long Tail”
There are those who write books that explain where the world is at. There are those who write books about where the world is going. If you do the latter, you have to be prepared for the disbelievers and haters.... Read more
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October 3, 2008 3:20 PM
When Customers Attack, They're Not Doing It Online tagged “The Long Tail”
Only 7% of customers who had a problem while conducting an online transaction shared their experience on a Blog or online social network. Admit it, you thought it would be higher. According to a study conducted by Harris Interactive for... Read more
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September 25, 2008 7:59 PM
The Comment Economy tagged “The Long Tail”
The Comment Economy is alive and well. The debate over why it's important to comment on a Blog has been beaten to death. It's clear that comments provide valuable and powerful feedback to the Blogger. It extends the conversation, adds... Read more
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September 3, 2008 9:34 PM
Focus On Digital Marketing tagged “The Long Tail”
Here's an old sales question for you: Is it easier to sell one person one item for one million dollars, or to sell one million people something that costs one dollar? It's not a trick question and the logic goes... Read more
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June 28, 2008 2:17 PM
The Long And The Short Of The Long Tail tagged “The Long Tail”
I've said it before and I'll say it again: "ain't nothing like having something think and chunky to read over the weekend." I was floating through my Google Reader feeds late yesterday afternoon, when I came across this Blog post... Read more
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March 14, 200811:01 PM
15 Reasons Why Blogging Matters More Than Ever tagged “The Long Tail”
Just this week I gave my full-day seminar on Social Media Marketing for IAB Canada - Interactive Advertising Bureau - in Montreal (I'm doing it again in Toronto next week on Wednesday, March 19th and then in Vancouver on Friday,... Read more
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February 1, 200810:24 AM
Sarah Silverman and Matt Damon - Hollywood Insider Stuff (Who Knew?) tagged “The Long Tail”
A little Friday fun and further evidence how great content finds its way to the Web, and is able to have a shelf-life well beyond the slated broadcasting time doled out by the big (and traditional) television networks. When videos... Read more
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January 19, 2008 3:48 PM
How To Make Money By Giving Something Away For Free tagged “The Long Tail”
This Social Media - Web 2.0 world we've all come to embrace might well be causing some serious business issues that all of us will have to face in the coming years. While there is no economic proof of this,... Read more
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December 14, 200711:53 PM
Forget About The Long Tail And Focus On The Long Road tagged “The Long Tail”
In a recent episode of my Podcast, Six Pixels of Separation - The Twist Image Podcast, I blurted out something. It was unintentional, but got a lot of attention... and it got me thinking. I was talking about the power... Read more
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