By
Search Results
Entries tagged with “
Television
”May 14, 201310:07 AM
Designing A Better Website tagged “Television”
It seems like online publishers are starting to think about the digital-first experience. In the past short while, we have started to see what could only be described as "true online publishing" taking on a new (and pretty) look and... Read more
Utilities:
May 6, 201311:55 PM
Pay Closer Attention To YouTube tagged “Television”
It's not just about the views anymore. There are two strikingly new(ish) things happening on YouTube that could very well position it to be one of the most interesting developments in how television (and eve movie-like) content gets consumed and... Read more
By
Utilities:
March 20, 2013 9:29 PM
Where Content Goes To Die tagged “Television”
Who amongst us is able to consume all of the content that we save? Long before RSS feeds, Twitter, Facebook and more, I was a heavy subscriber to email e-newsletters (in fact, I still am). But I no longer have... Read more
By
Utilities:
February 25, 201310:30 AM
Are Consumers Smart Enough For Smart TV? tagged “Television”
Smart TV growth is about to explode. That's the news out of MediaPost yesterday according to the article: Smart TV Growth Is Set To Explode. But, the bigger question is this: are consumers ready and knowledgeable enough to make this... Read more
By
Utilities:
February 19, 2013 2:35 PM
The Future of Media Is Beyond The Screen tagged “Television”
Advertising traditionally serves a traditional purpose. Television, radio, print, out-of-home, Internet and mobile devices all have components of advertising that acts, smells and feels the same. It either interrupts your content experience or wraps itself around it. You can look... Read more
By
Utilities:
January 10, 2013 9:32 PM
The One Screen World - Take Two tagged “Television”
How many screen are there? You've heard of the three screens? The four screens? The companion screen? The three screens are: television, computer and mobile. The fourth screen became the tablet (it's debatable). The companion screen is whatever other screen... Read more
By
Utilities:
November 8, 2012 9:53 AM
Marketing Must Adapt To The New Reader tagged “Television”
It's strange to say this, but we're reading more than ever. We may not be reading Hemingway... but then again, we may be. Years ago, Hugh McGuire showed me how he was reading War And Peace on his iPod Touch.... Read more
By
Utilities:
November 1, 2012 9:36 PM
Is The iPad The New TV? tagged “Television”
I've been noticing a new media habit emerge. There used to be a time in the evening, when I would close the lid of my MacBook Air, plug in my iPhone for the night and turn to the warm glow... Read more
By
Utilities:
October 17, 2012 5:18 PM
The Endless Opportunity That Comes From Limitations tagged “Television”
Is that even possible? When you are so limited, how does that create a word of endless opportunities? Quick: think of an idea for a TV show as quickly as possible. So, how did you do? What did you come... Read more
By
Utilities:
October 17, 201212:43 PM
The Perfect Marketing Strategy That Fell Out Of The Sky... tagged “Television”
When someone jumps from the edge of space back to earth and it's all supported by one brand, you know you are staring at a winner. True story: Well over seven years ago, my agency (Twist Image) had the opportunity... Read more
By
Utilities:
October 11, 2012 8:14 PM
The Most Powerful Stat You Need To Know About Online Video tagged “Television”
Online video was supposed to be this massive competitor to TV, wasn't it? It turns out that online video is actually competing with people who want to watch videos on the go. According to the SFGate article published yesterday, YouTube's... Read more
By
Utilities:
September 22, 2012 7:51 AM
The Tune-Up Of TV tagged “Television”
How do you define TV? Before a recent flight, I downloaded the BBC television series, Sherlock, from the UK. I bought the series on iTunes. I watched the series on my iPad. There were no commercials. It didn't happen on... Read more
By
Utilities:
August 11, 2012 4:30 PM
The Most Amazing Internet Stock Of The Year tagged “Television”
What do you think it is? I'm a huge fan of Business Insider. I can't think of any other media organizations that writes headlines as good as they do (Business Insider, if you're reading this, pay your copywriters handsomely... they're... Read more
By
Utilities:
July 3, 201210:12 AM
The New Electricity tagged “Television”
You can't click a trackpad without seeing some kind of chart that compares the growth of the Internet and mobile connectivity to traditional media channels. As newspapers, television and radio lament plunging advertising dollars, and not a week goes by... Read more
By
Utilities:
June 19, 2012 9:39 AM
In The Age Of (Digital) Anxiety tagged “Television”
Are you stressing out? In a world of global economic instability, a deplorable job market, the digitization of everything, Occupy Wall Street movements, student protests and the general atrocities of a sadistic few, the headlines - whether you read them... Read more
By
Utilities:
May 28, 201210:40 PM
Amazon's Ever-Growing Long Tail tagged “Television”
This is less about the tail making more money than the head. Chris Anderson's debut business book, The Long Tail - Why the Future of Business Is Selling Less of More, came out in 2004 with one simple concept: companies... Read more
By
Utilities:
April 9, 2012 3:37 PM
The New Media Diet tagged “Television”
How much media can you switch through in an hour? For years, new media speakers would tell the story of their sixteen year old niece, who plops herself down in front the television after school, grabs her iPad with her... Read more
By
Utilities:
February 15, 2012 4:05 PM
As Seen On TV - Media Hacking The Tube tagged “Television”
How much disruption will the television industry face? New Media pundits made a big mistake when betting against television. Sure, the Internet has put the pain on media platforms like newspapers, magazines and radio, but television is still going strong.... Read more
By
Utilities:
February 10, 2012 9:48 PM
Get Lost On YouTube tagged “Television”
It's one of my favorite past-times and guilty pleasures. After all of the work is done and the house is quiet, instead of sitting back and letting the television waft over me, I go and get lost on YouTube. I... Read more
By
Utilities:
November 8, 201112:10 PM
A Life Without Technology tagged “Television”
There's no doubt that technology brings with it some scary things. The scariest of them all is of the uncertainty. Human beings are creatures of habit and any introduction of anything new typically raises an eyebrow (at least) or pitchforks... Read more
By
Utilities:
