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Technology

March 23, 201711:12 PM

The Way That Content Is Changing Is Not Good For (Most) Brands tagged “Technology”

Brands think that content will solve their marketing problems. Brands may be woefully surprised as this pans out. There was an excitement in the air here in San Diego at this year's Social Media Marketing World. Selfishly, it would be... Read more

By Mitch Joel

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March 21, 201711:25 PM

Do Your Consumers Care About Your Digital Marketing? (Really, Really Care) tagged “Technology”

This week marks the annual pilgrimage to Social Media Marketing World in San Diego. Personally, I have been attending this event for many years. I've had the pleasure or speaking, presenting, mentoring, teaching and even networking there. For some, it's... Read more

By Mitch Joel

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March 20, 2017 8:48 AM

Bad Vibrations From Internet Of Things, Voice As The Next Navigation And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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March 17, 2017 1:41 PM

We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats tagged “Technology”

It's happening. It's going to happen. Brands, be prepared. It's a binary world when it comes to those who believe in augmented and virtual reality. Many business professionals believe that this is all hype. Many business professionals believe that it... Read more

By Mitch Joel

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March 15, 2017 2:42 PM

The Hard Things About The Hard Thing Called "Digital Transformation" tagged “Technology”

You can't throw a marketing professional down a flight of stairs without the words "digital transformation!" tumbling out of their mouth. There is no doubt that digital transformation affects everyone in business today. Small, medium and large businesses are being... Read more

By Mitch Joel

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March 13, 2017 8:01 AM

Twitter Curbs The Hate, Messenger Attacks Snapchat And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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March 7, 2017 3:44 PM

Is Technology An Addiction, A Crutch Or Normal For Who We Are? tagged “Technology”

I'm addicted to my iPhone. There, I said it. Are you? Be honest. This is a tale of two stories.  Story #1. When it comes to managing your smartphone, accessibility, and being engaged at work, many people leave their devices... Read more

By Mitch Joel

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March 6, 2017 9:28 AM

Uber Is In The News (For The Wrong Reasons), Facebook Is In The News (For The Right Reasons) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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March 3, 2017 3:27 PM

In Case You Were Wondering, "Digital" Is Not Just A Medium tagged “Technology”

When it comes to marketing, it's all about the idea. That's the fact. Brands, agencies and media companies can go back and forth these days on what it takes to "make it" in marketing today. It feels like a lot... Read more

By Mitch Joel

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March 2, 201711:17 AM

The Digital Generation Is Now Every Generation tagged “Technology”

Everything is digital. Fine. Everyone is online. Fine. These are just platitudes. There are many industries and businesses that are still far behind when it comes to being digital. Everything from the technology used within the organization to how they... Read more

By Mitch Joel

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February 27, 2017 8:36 AM

Instagram Wants To Eat Snapchat, BlackBerry Has Zero Percent Of The Mobile Market And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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February 22, 2017 4:36 PM

Will The Marketing Agency Of The Future Look Nothing Like The Agency Of Today? tagged “Technology”

Nearly twenty years ago, the agency of the future seemed very obvious. We launched our digital marketing agency (then it was called Twist Image, now it's called Mirum) in 2000. We had a clear objective: we wanted to create the... Read more

By Mitch Joel

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February 20, 201710:28 AM

Your Google Searches May Be Used Against You, Artificial Intelligence Gets Smarter And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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February 16, 2017 9:46 PM

Is The Chief Marketing Officer A Company's Weakest Link? tagged “Technology”

Marketing has become a much more important corporate function. There is no denying that. We live in a world where ad spending will reach close to $500 billion in 2017. Digital advertising had $17.6 billion in investment from US companies... Read more

By Mitch Joel

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February 14, 2017 2:50 PM

It's Not Easy To Be A Loving Brand These Days tagged “Technology”

Be careful what you wish for. Never has a sentiment been so true like it is for brands these day. We have never lived in a more politically-driven and open-social environment at the same time. Brands should be spinning like... Read more

By Mitch Joel

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February 13, 2017 8:55 AM

The Trouble With Twitter, Flying Uber Cars And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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February 10, 201711:07 AM

Don't Confuse Growth For Relevance tagged “Technology”

Just because something does not post Wall Street growth, it does not mean that it is dying or no longer relevant. This may seem obvious, but it doesn't look so obvious if you study the current marketplace and business climate.... Read more

By Mitch Joel

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February 7, 2017 4:09 PM

A Lesson From Facebook That Every Brand Should Learn tagged “Technology”

How hard is it, really, for your brand to change and adjust to new times? The public answer is, usually: "If we don't disrupt ourselves, someone else will. We have a top-down approach to innovation that comes from our CEO's... Read more

By Mitch Joel

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February 6, 2017 8:39 AM

Facebook's Wild Revenue Run, Snapchat's IPO And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Technology”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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February 5, 2017 7:19 AM

Technology Provocations With Nicholas Carr - This Week's Six Pixels Of Separation Podcast tagged “Technology”

Episode #552 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. His latest book is called, Utopia Is Creepy And Other Provocations. It could, literally, be translated as "Our World... Read more

By Mitch Joel

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