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Stunt Marketing

April 11, 2013 8:29 PM

It's The Little Things tagged “Stunt Marketing”

You sometimes pick up a gem of an idea... and the mind begins to wander (and wonder). At the Monetate Agility Summit today in Philadelphia (where I was invited to give the keynote presentation), I wound up connecting with some... Read more

By Mitch Joel


April 4, 201311:04 AM

Did You See That? tagged “Stunt Marketing”

How valuable are stunts to a brand? Before answering that question, we have to go back in time (just a little bit) and remember that in a field of limited media choices and outlets, getting someone at these media outlets... Read more

By Mitch Joel


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