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July 23, 201411:11 PM

Facebook Proves Us All Wrong (And It's Not Just Facebook) tagged “Sponsored Post”

All too often, we fall victim to a the market of one syndrome. I was on Facebook when somebody I know (and respect) said something akin to: "Nobody I know has ever click on a mobile banner ad." That's the... Read more

By Mitch Joel

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April 24, 2014 9:43 PM

Facebook And A New Era In Paid Media tagged “Sponsored Post”

Will the brands revolt? Facebook has been making some serious moves when it comes to what a user sees in their newsfeed. The implication on brands (and brand pages) has been massive. In one corner, you have brands that have... Read more

By Mitch Joel

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