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Social Media Expert

April 2, 201411:51 PM

Don't Blame Brands (Always) In A Time Of Crisis tagged “Social Media Expert”

The tweet heard around the world. There was a disaster somewhere in the world. I think it was the tragic Boston Marathon bombings. I was in France at the time speaking at an event. I was crawling into an early... Read more

By Mitch Joel


July 9, 201310:14 PM

What's The Point In Commenting On Blogs? tagged “Social Media Expert”

What is the true value of a comment on a blog? If you go back in time (a little over a decade ago), the mainstreaming of blogging as a publishing platform brought with it a couple of unique features. Initially,... Read more

By Mitch Joel


January 10, 2012 1:51 PM

Drunk On The Social Media Kool-Aid tagged “Social Media Expert”

It's hard not to hit a like button and come across a Social Expert, Guru on Ninja. Even the discourse around the value of job descriptions like that has taken over the Social Media conversation over the years. I've been... Read more

By Mitch Joel


July 22, 201110:03 PM

Monetizing Your Leaderboard tagged “Social Media Expert”

The trouble with new media is that it's hard to tell the pretenders from the professionals. If an individual with no followers on Twitter has decades of real-life work experience and the individual with hundreds of thousands of followers only... Read more

By Mitch Joel


September 15, 201011:54 PM

Is Social Media Right For Every Business? tagged “Social Media Expert”

A great man once said, "Do or do not; there is no try." Fine, it wasn't a great man, but when Yoda said that now-classic line in The Empire Strikes Back, many a geek (myself included) nodded our heads as... Read more

By Mitch Joel


September 19, 2009 2:53 PM

When Love Comes To Town - A Mass Media Love Story tagged “Social Media Expert”

People say that Mass Media doesn't matter anymore. People say that Blogging and online social networks are the new reality. That may not be the case... Imagine a world without Mass Media (which is something that many "Social Media Experts"... Read more

By Mitch Joel


August 25, 2009 9:38 PM

An Expert With No Experience tagged “Social Media Expert”

What constitutes an expert? One of the major conversations that still takes place online revolves around the question, "who is an expert?" Big business is looking for a reason to engage in these many online channels, they just don't want... Read more

By Mitch Joel


March 19, 2009 8:25 PM

Responding To The Conversation tagged “Social Media Expert”

What if everything just went quiet? If you close your eyes and cover your ears, does it all just go away? Is no comment worse than actually saying, "no comment"? The ability for anyone and everyone to have thoughts and... Read more

By Mitch Joel


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