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Smart Brief

May 20, 201010:13 PM

Building A Community Is Not The Same As Building Word Of Mouth tagged “Smart Brief”

When Andy Sernovitz talks, people listen. Afterall, he is the person who created the Word of Mouth Marketing Association. Sernovitz literally wrote the book on Word of Mouth Marketing, and in the process has gone on to build his own... Read more

By Mitch Joel


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