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Seth Godin

November 21, 2014 7:40 PM

Become A Connector tagged “Seth Godin”

Do you have one hour and forty-five minutes to spare? I'll admit it, I have been sucked into the vortex that is Skillshare. For a very normal monthly fee (like, ten bucks), you can take a whole bunch of fascinating... Read more

By Mitch Joel

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November 20, 201411:37 PM

Business Transformation. From Marketers To Makers. tagged “Seth Godin”

Imagine.  Imagine if someone pulled you aside, and asked you to change everything about yourself. They wanted you to change how you look, how you act, how you think, how you connect with others, and more. Worse (or more importantly),... Read more

By Mitch Joel

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October 8, 201411:05 PM

The Five Business Books That Permanently Changed My Life tagged “Seth Godin”

We buy a lot of books. Many of them don't get read. Sadly. I'm just as guilty as the next person of picking up the latest and greatest business book, with every intention of devouring every page. I fail at... Read more

By Mitch Joel

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October 3, 2014 4:06 PM

Focus And Attention Will Kill Your Fear tagged “Seth Godin”

A lot of what we do in marketing is fear based. We don't change things because we're scared that they won't deliver the same results. We do this even when those older strategies are simply a game of diminishing returns.... Read more

By Mitch Joel

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August 16, 2014 1:18 PM

ALS #IceBucketChallenge - You Could Be Next tagged “Seth Godin”

It was a cold morning. Joseph Jaffe challenged me. That's right, he did. My fellow blogger/podcaster, founder of Evolution, and author of several amazing bestselling business books (like Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and... Read more

By Mitch Joel

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August 14, 2014 9:38 PM

A Simple Way To Get Great At Writing tagged “Seth Godin”

Do you want to make more money? It's the ultimate question, isn't it? If a brand or an individual are trying to figure out a way to extract money from another individual, one of the easiest ways to make that... Read more

By Mitch Joel

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August 9, 2014 8:09 AM

Six Links Worthy Of Your Attention #216 tagged “Seth Godin”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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July 30, 201411:37 PM

Pushing Through The Pain tagged “Seth Godin”

I have no idea what I did to my back... but it's bad. Really bad. When I used to do a whole bunch of close quarters combative training and coaching with Tony Blauer, I would often think about the notion... Read more

By Mitch Joel

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July 25, 2014 5:40 PM

How To Do The Nearly Impossible tagged “Seth Godin”

We live in very different times. It's hard to imagine that we live in a day and age when individuals - from a very young age - can start a business, build something formidable and - literally - change the... Read more

By Mitch Joel

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July 19, 2014 8:32 AM

Six Links Worthy Of Your Attention #213 tagged “Seth Godin”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 25, 201411:37 PM

The Marketing Of Permission tagged “Seth Godin”

Have you ever tried to unsubscribe from an email newsletter? I don't know about you, but I handle multiple personal and business email addresses, and I sign up for a variety of emails (some are retail or business-based sales ones,... Read more

By Mitch Joel

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June 24, 201411:37 PM

Sharing, Celebrating And Selling Your Favorite Authors tagged “Seth Godin”

There is nothing that inspires me more than a great book. Yes, I love the power of connecting to content on blogs, Facebook, Twitter, magazines (Fast Company, Wired, etc...), online publications (Quartz, Lost At E Minor, PSFK, etc...), but if... Read more

By Mitch Joel

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June 21, 2014 8:16 AM

Six Links Worthy Of Your Attention #209 tagged “Seth Godin”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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June 18, 201411:28 PM

Time For Digital Transformation tagged “Seth Godin”

How much will marketing change in the next five years? It's hard for me to believe this, but it was about a year ago this week, that I was in New York City at the Google offices launching my second... Read more

By Mitch Joel

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May 7, 201411:54 PM

Online Video Is Just As Expensive As TV Advertising tagged “Seth Godin”

You have to wonder just how powerful online video advertising really is. Targeting is - more often than not - the most significant value proposition that is given to brands from media professionals as to why online video is such... Read more

By Mitch Joel

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April 23, 201411:52 PM

Should Advertising Cost Less? tagged “Seth Godin”

Not the best question that a marketing professional should be asking, but bear with me on this. The price of advertising (or anything, for that matter) is typically predicated on value. That "value" is subjective (at best). Perceived value, if... Read more

By Mitch Joel

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April 22, 201411:41 PM

Be Nice When You Say Bad Things Online tagged “Seth Godin”

Is anyone still willing to argue that consumer reviews are not one of the most powerful forces online? You could argue that having over 24,000 reviews for Fifty Shades of Grey on Amazon (this is factual) is just a whole... Read more

By Mitch Joel

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March 28, 2014 4:50 PM

Why You Should Pay Attention To Kickstarter And Watch This tagged “Seth Godin”

Everything has its challenges. There will be those who love stuff, those who hate things and those who are ambiguous about it. I love Kickstarter. I've expressed my love in many (if not all) of the places that I put... Read more

By Mitch Joel

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March 25, 201410:50 AM

Top 15 Rules For Business Writers tagged “Seth Godin”

Are there rules for great writing when it comes to business? I am often asked where I find the time to write. I am often asked about why I write and publish so much content. I am often asked where... Read more

By Mitch Joel


March 11, 2014 8:54 PM

Market What Works. Get Schooled... Seth Godin Style tagged “Seth Godin”

Are you interested in taking a very modern course in marketing? With each and every passing day, I get a handful of emails asking me who offers up the best course in marketing. Up until today, I wasn't sure that... Read more

By Mitch Joel


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