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Retention

August 18, 201611:48 PM

I Got You vs. I Keep You - The Mobile Brand Crisis tagged “Retention”

Brands are going to confront a huge challenge as their consumers become more and more mobile. In the past, I have written about the massive chasm that is developing between consumers and brands, as our consumers become more mobile and... Read more

By Mitch Joel

Utilities:


January 23, 200811:57 PM

Acquisition Versus Retention - New Thoughts On An Old Argument tagged “Retention”

While attending the Shop.org Strategy And Innovation Forum in Orlando today, I had the pleasure of presenting on the topic of Social Shopping with Carrie Johnson from Forrester Research. We each did a twenty-minute presentation with about fifteen minutes of... Read more

By Mitch Joel


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