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Retailer

February 21, 2017 3:52 PM

Consumer Trust Is Not What You Think It Is These Days tagged “Retailer”

What is the number one reason that a customer is loyal to a brand? Some might think that it's all about price. If a customer can save a few dollars, they will jump that brand ship without thinking twice. Candidly,... Read more

By Mitch Joel

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February 15, 2017 9:47 PM

Don't Throw Good Brand Money After Bad tagged “Retailer”

This article could also be called, "who says you can't go home?" I was in Orlando this morning, presenting to the Retail Industry Leaders Association. I grabbed a coffee with an old friend, who is now running marketing for a major... Read more

By Mitch Joel

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February 14, 2017 2:50 PM

It's Not Easy To Be A Loving Brand These Days tagged “Retailer”

Be careful what you wish for. Never has a sentiment been so true like it is for brands these day. We have never lived in a more politically-driven and open-social environment at the same time. Brands should be spinning like... Read more

By Mitch Joel

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January 20, 2017 3:56 PM

The Pride And Prejudice Of Shopify tagged “Retailer”

This is a true story... Many, many years ago a dear friend, mentor and local community leader asked if I would be interested in meeting someone he liked and knew for years. This young man was recently out of college... Read more

By Mitch Joel

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January 4, 2017 2:54 PM

Smart Brands Will Create Their Own Digital Products And Services tagged “Retailer”

Marketing is so much more than advertising. One of the bigger ideas (and evolutions) in marketing that I covered in my second business book, CTRL ALT Delete (which was published in 2013), was the idea of utilitarianism marketing. The fact... Read more

By Mitch Joel

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September 21, 201611:10 PM

A Clearer View Of Augmented And Virtual Reality tagged “Retailer”

Next week is the National Retail Federation and Shop.org's Digital Summit In Dallas. This article was published by Shop.org on their Medium channel and is an interview that they conducted with me ahead of our session titled, Virtually There With... Read more

By Mitch Joel

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December 18, 2015 7:14 PM

The New Newer Economy tagged “Retailer”

Have you ever heard of resellers? What about the Supreme brand? People will wait twenty hours in line, and hope that they can get their hands on some kind of product. No, we're not talking about the latest iPhone from... Read more

By Mitch Joel

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August 5, 2015 6:17 AM

The Future Of Retail In A CTRL ALT Delete World tagged “Retailer”

How do the best brands connect with their consumers? This has been the question that has kept me motivated to be in this industry for over twenty years. All of my work (as diverse as it has been) has been... Read more

By Mitch Joel

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June 25, 201511:35 PM

Your Brand Is A Learning Space tagged “Retailer”

How much more content does the world really need? Laugh at that line as much as you want, but when I published my first business book, Six Pixels of Separation, back in 2009, I wrote about this newly-formed idea that... Read more

By Mitch Joel

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February 19, 201511:53 PM

Are You Working In Digital Marketing? You Have To Be Drunk Not To Pay Attention To This. tagged “Retailer”

Want to understand what the true digital landscape looks like? Last May, I introduced you to Scott Galloway. Galloway has a think tank called L2 and is also a marketing professor at NYU Stern. He is becoming more widely known for... Read more

By Mitch Joel

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December 19, 2014 4:41 PM

Building A Better Business By Thinking Like Amazon tagged “Retailer”

Don't try to be like Amazon Amazon is a business like no other. Retailers might not like to hear this, but it is true. They have a spirit of innovation that looks at both software and hardware, plus they have... Read more

By Mitch Joel

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December 3, 201411:19 PM

I Want To See Ads! tagged “Retailer”

"Of course, you want to see ads, you're in marketing!" That's not what I mean. Here's the scene: I've been thinking about buying some stuff (books, yoga mats, whatever...) online since Black Friday. So, as I peruse this pretty little... Read more

By Mitch Joel

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December 2, 201411:32 PM

Why I Hate Black Friday tagged “Retailer”

Everyone Loves A Good Deal. Say what you will about Best Buy, but I love getting their newspaper flyers (FSI for those in the business) every week. I really can't wait to see what's what in the world of consumer... Read more

By Mitch Joel

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May 14, 201411:12 PM

The End Of Showrooming (And Webrooming) tagged “Retailer”

We are never going to solve for true consumer-centricity, if we keep acting like this. First, we had "showrooming." Showrooming is when a consumer goes to a physical location and uses a mobile device to either compare prices with other... Read more

By Mitch Joel

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April 1, 201411:27 PM

The Speed Of Brands And Other Stuff tagged “Retailer”

What do you make of this whole high frequency trading scandal? Personally, I am not surprised. At every turn, we're seeing more and more businesses using speed (in almost unimaginable ways) to make more money. This past week, 60 Minutes... Read more

By Mitch Joel


March 5, 201411:13 PM

There's No Patience In Business tagged “Retailer”

Don't slow down. Don't stop. There is a massive chasm that still exists between the world of business and the expectations of the consumer. Ultimately, when it comes to the retail experience, I believe there are two types of consumers:... Read more

By Mitch Joel


February 4, 201412:24 PM

Some Cheez-its, A Mountain Dew, A Snickers Bar... And A Kindle tagged “Retailer”

It sounds like the set-up to a bad joke, but this is no laughing matter. As Amazon continues to grow, expand and diversify itself as one of the largest retailers and technology service providers in the world, attention is always... Read more

By Mitch Joel

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November 26, 201311:14 PM

Katie Couric Will Give Us The Internet That We Deserve tagged “Retailer”

What kind of Internet do we want? Some might consider this a vague, daunting and even ambiguous question, but it begs for an answer. Anyone who has been online for a long time knows how interesting, diverse and different the... Read more

By Mitch Joel


June 30, 2013 8:19 PM

Peeking Into The Future Of Retail tagged “Retailer”

Episode #364 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. He has been called "one of the world's foremost retail industry futurists" (put that in your pipe and... Read more

By Mitch Joel


June 30, 2013 8:04 PM

SPOS #364 - Peeking Into The Future Of Retail With Doug Stephens tagged “Retailer”

Welcome to episode #364 of Six Pixels Of Separation - The Twist Image Podcast. He has been called "one of the world's foremost retail industry futurists" (put that in your pipe and smoke it!). For over twenty years, Doug Stephens... Read more

By Mitch Joel


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