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Entries tagged with “

Pvr

March 20, 2013 9:29 PM

Where Content Goes To Die tagged “Pvr”

Who amongst us is able to consume all of the content that we save? Long before RSS feeds, Twitter, Facebook and more, I was a heavy subscriber to email e-newsletters (in fact, I still am). But I no longer have... Read more

By Mitch Joel


October 18, 2011 9:22 AM

The Shift To TV Everywhere tagged “Pvr”

Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night, you could always tell what the conversation around the water-cooler was going to be based on the schedule set forth... Read more

By Mitch Joel


July 8, 2011 3:57 PM

The Truth About Display Advertising (And Why Consumers Hate It) tagged “Pvr”

Call it banner advertising or call it display advertising, if you look at the data: consumers are just not that into it. In the past, I've waxed poetic about how display advertising as a marketing engine is failing online consumers... Read more

By Mitch Joel


March 19, 2011 8:48 PM

TV Everywhere tagged “Pvr”

If screens become ubiquitous at every turn, does this change TV and what it means to our society? We're no longer talking about PVRs and the ability for people to zap through the commercials (which is a bigger deal than... Read more

By Mitch Joel


July 8, 201011:19 AM

Television At The Crossroads tagged “Pvr”

Did you hear? The future of television is... wait for it... 3D! While everybody is busy running over to their favorite consumer electronics store to pick up a 3-D television (btw, is it just me or do those glasses make... Read more

By Mitch Joel


June 11, 201011:53 PM

Make Them Feel tagged “Pvr”

People have a need... a want... to feel something. It's incumbent on Marketing to make people feel something because if you don't move them with your messages, they won't make a move to do anything for you, your brands, your... Read more

By Mitch Joel


November 21, 2009 1:58 PM

Video Games Are The Newest Cable Channels tagged “Pvr”

Trying to understand the real size and scope of the television viewing audience is near-impossible. Even with all of the new monitoring systems, it's hard to really figure out who is watching what (and how much attention they're paying to... Read more

By Mitch Joel


November 13, 200910:56 PM

How To Avoid Bad Television tagged “Pvr”

One of the best (and easiest) ways to avoid bad television, is to watch good television online. Yes, there is plenty of good television. And - just like the Internet - you have dig around and scratch beneath the surface... Read more

By Mitch Joel


May 29, 2009 2:27 PM

When It Comes To Online Social Networks, Maybe We Have It All Wrong tagged “Pvr”

How many friends do you have? How many people are following you? How many people subscribe to your Blog? What about your Podcast? There has been plenty of talk recently in both online and traditional print publications about "online social... Read more

By Mitch Joel


June 17, 200811:53 PM

Will Addressable Advertising Make TV Ads Better... Or More Like The Web? tagged “Pvr”

I have a stack of articles to read. They all sit in a black folder that resides in my backpack. When I travel - or more accurately, during take-off and landing - I do everything I can to tear through... Read more

By Mitch Joel

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