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Price

March 24, 201611:24 PM

A More Elegant Question About Pricing tagged “Price”

What's this thing worth? Pricing has always been a fascinating area of interest. While many are quick to dismiss the merits of The Four Ps, and their current value in the marketing equation, I'm less quick to toss them aside.... Read more

By Mitch Joel

Utilities:


August 10, 201110:10 PM

Don't Forget About Marketing tagged “Price”

It's commonplace to hear non-Marketers give advice like "forget about marketing" to up and coming businesses. This is a big mistake. This is a stupid mistake. This is advice being given by people who don't even know and/or understand what... Read more

By Mitch Joel


June 4, 201011:57 PM

The Price Is Right tagged “Price”

When it comes to Marketing, nothing else will happen if you don't get The Four Ps right. It's all about the fundamentals (it always was, it always is). And while I think the new "P" (which is "participation") is just... Read more

By Mitch Joel


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