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Predictably Irrational

December 25, 2013 1:02 PM

Why We Fail At The Things We Want To Accomplish (And What To Do About That) tagged “Predictably Irrational”

I caught myself giggling in the car yesterday morning. I was on my way to work and listening to Howard Stern on satellite radio (it's one of my daily rituals). Stern was doing a "Best Of 2013" that featured some... Read more

By Mitch Joel

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May 7, 2013 9:11 PM

CTRL ALT Delete - The Ultimate Business Reboot Audiobook Sweepstakes tagged “Predictably Irrational”

Want to change the way you think about business forever? On May 21st, 2013 my second business book, CTRL ALT Delete, will be published. The question this book asks is simple: do you want to employable in the next five... Read more

By Mitch Joel


April 19, 2013 7:28 PM

Why We Work... And Why We Should Work tagged “Predictably Irrational”

Loving what you do. Loving the work that you do. Fully recognizing that there is a vast majority of the population that isn't all too thrilled about the work that they do, I count myself as somewhat lucky when it... Read more

By Mitch Joel


March 11, 201311:08 PM

Get My Next Book CTRL ALT Delete Now tagged “Predictably Irrational”

Warning: the following blog post will be self-promotional. If you're not interested in it, please feel free to ignore it. If you have been following this blog, listening to my podcast, seen me speak live or engaged with me on... Read more

By Mitch Joel


June 8, 2012 4:01 PM

5 New Books That Every Marketer Must Read (That Aren't About Marketing) tagged “Predictably Irrational”

Looking for something good to read this weekend? If you happen to be lucky enough to have some free time (who does?) and you're looking for something interesting to read, something that will help you get ahead at your job... Read more

By Mitch Joel


February 11, 201211:37 AM

Six Links Worthy Of Your Attention #86 tagged “Predictably Irrational”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more

By Mitch Joel


December 21, 2010 3:51 PM

The Pillars Of Killer Content tagged “Predictably Irrational”

Brands (and individuals) often struggle with how to create killer content. Since the mid-eighties, I have been looking at all types of content from a professional perspective. Beyond being salacious (more on that here: The Secret To Getting Attention) and... Read more

By Mitch Joel


September 2, 2010 6:14 AM

10 Best Books For Back To School Business Reading tagged “Predictably Irrational”

It's back-to-school week... what are you planning on learning this year? The other morning, I watched the pitter-patter of feet drag their way back to school. The brand-new schoolbags scratched by the pavement, the half-tied shoelaces, and the general sluggish... Read more

By Mitch Joel


July 14, 2010 8:03 PM

6 New Business Books Worthy Of Your Time And Attention tagged “Predictably Irrational”

There is a whole new stack of new business books that require your attention. Here are just 6 that I'm about to devour. Cognitive Surplus by Clay Shirky. I only have about ten pages left in this book, and it's... Read more

By Mitch Joel


June 5, 2010 7:31 PM

The Upside Of Irrationality tagged “Predictably Irrational”

It's amazing to think how irrational our rational minds can be. We often think we're making the best decisions when often, we are dead wrong. It turns out that Dan Ariely has been on this train of thought for some... Read more

By Mitch Joel


February 13, 2010 6:44 PM

What The World Needs Now tagged “Predictably Irrational”

It does seem like everywhere you go and everywhere you turn, people have something (usually bad) to say about how everything is turning out in the world. For the majority of people, even trying to fix some of these issues... Read more

By Mitch Joel


August 3, 2009 8:49 AM

SPOS #165 - Media Hacks #14 tagged “Predictably Irrational”

Welcome to episode #165 of Six Pixels Of Separation - The Twist Image Podcast. Another fine mess that these guys have gotten me into. This is the new episode of Media Hacks and features some great conversation and some coloured... Read more

By Mitch Joel


November 8, 2008 7:26 PM

Powerful Marketing Tricks With Dan Ariely tagged “Predictably Irrational”

Dan Ariely is the best-selling author of Predictably Irrational - The Powerful Forces That Shape Our Nature. Along with being one of the top Behavioral Economists in the world, his book was just named the #1 best business book of... Read more

By Mitch Joel


August 10, 2008 6:05 PM

SPOS #116 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Facebook And Delicious Facelifts tagged “Predictably Irrational”

Welcome to episode #116 of Six Pixels Of Separation - The Twist Image Podcast. I thought this was going to be a quick, twenty minute, episode, but I got on some tangents... and you know how it goes. Warning: this... Read more

By Mitch Joel

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August 5, 2008 4:16 PM

SPOS #115 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - How To Market Your Launch tagged “Predictably Irrational”

Welcome to episode #115 of Six Pixels Of Separation - The Twist Image Podcast. Once again this week, I'll let the conversation speak for itself. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast... Read more

By Mitch Joel


July 27, 2008 4:23 PM

SPOS #114 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - The Google And Wired Magazine Effect tagged “Predictably Irrational”

Welcome to episode #114 of Six Pixels Of Separation - The Twist Image Podcast. Let's just get on with the show (shall we?). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode... Read more

By Mitch Joel

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July 22, 2008 9:48 PM

SPOS #113 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Marketing Success This Summer tagged “Predictably Irrational”

Welcome to episode #113 of Six Pixels Of Separation - The Twist Image Podcast. You'll hear why this show was delayed a couple of days, which leads us into a quick conversation about brands, privacy and the choices we make.... Read more

By Mitch Joel


July 13, 2008 5:08 PM

SPOS #112 - The Sheer Mass Of Mass Media tagged “Predictably Irrational”

Welcome to episode #112 of Six Pixels Of Separation - The Twist Image Podcast. Chock full of audio comments from all over the world, the channels of Mass Media, Social Media and others seem to be colliding in a world... Read more

By Mitch Joel

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July 6, 2008 8:01 AM

SPOS #111 - Social Media Breakfast With Bryan Person tagged “Predictably Irrational”

Welcome to episode #111 of Six Pixels Of Separation - The Twist Image Podcast. I got up and nice and early yesterday morning to grab breakfast with Bryan Person (Social Media Breakfast) who was in town for a long-weekend vacation.... Read more

By Mitch Joel

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June 29, 2008 7:37 AM

SPOS #110 - Digital Marketing From Mexico City tagged “Predictably Irrational”

Welcome to episode #110 of Six Pixels Of Separation - The Twist Image Podcast. I have not been this inspired by a business trip since I went over to Singapore last year. And while it was only a short trip... Read more

By Mitch Joel


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