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Pr Spin

October 3, 2011 9:34 PM

Online Advertising's Greatest Trick tagged “Pr Spin”

The greatest trick the Devil ever pulled was convincing the world he didn't exist. The greatest trick online advertising ever pulled was convincing the world that a direct response didn't exist. Do you remember when we called them "banner ads"?... Read more

By Mitch Joel


December 8, 200810:12 PM

Hot Off The Presses: Less Is Not More tagged “Pr Spin”

Publishing newspapers with fewer pages and moving from daily to less frequently is not going to save that industry. Record labels thinking that they're going to save themselves by releasing fewer CDs every year are kidding themselves as well. They... Read more

By Mitch Joel


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