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Open

January 15, 2011 5:03 PM

Ten Years Of Wikipedia tagged “Open”

Wikipedia is ten years old today. I love Wikipedia. I don't care that the online encyclopedia is wrong sometimes. I don't care about the controversy that often surrounds it when it comes to accuracy and how articles get edited. I... Read more

By Mitch Joel


August 12, 201010:38 PM

Can Social Media Be Trusted? tagged “Open”

Have you ever asked a regular consumer where they get their information about your brands, products and services? A lot of brands have done this, but push this question a little bit further: when consumers let you know where they... Read more

By Mitch Joel


April 21, 2010 7:41 PM

What Makes A Brand Social? tagged “Open”

In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend... Many Bloggers (and their community members) feel that brands are not very "social" unless they are a part of the "conversation."... Read more

By Mitch Joel


January 23, 201010:27 PM

Dealing With People Who Are Dealing In Social Media tagged “Open”

If you could tell the Human Resources department your Top 10 dos and don'ts of Social Media for current and prospective employees, what would you tell them? This was the question posed to me by the communications people behind the... Read more

By Mitch Joel


May 16, 2009 6:17 AM

Make It Personal tagged “Open”

"It's nothing personal, it's just business." How many times have you heard that line in your life? How does your life look these days? At minimum, you're probably working eight hours per day, trying hard to either keep your job... Read more

By Mitch Joel


January 20, 2009 9:47 PM

Open tagged “Open”

Today was a very special day. It was more than simply watching history in the making. Change became more than just a saying on a button. In many ways we are not just ushering in a new President of the... Read more

By Mitch Joel


November 26, 200811:44 AM

Companies Are Not Ready, Willing And Able For Marketing 2.0 tagged “Open”

Most companies looking at Social Media and Web 2.0 see it as a media channel to broadcast their messages into. This includes most Governments and Associations. This is the wrong reason to do it and the wrong strategy. If your... Read more

By Mitch Joel


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