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Entries tagged with “
Online Video
”May 6, 201311:55 PM
Pay Closer Attention To YouTube tagged “Online Video”
It's not just about the views anymore. There are two strikingly new(ish) things happening on YouTube that could very well position it to be one of the most interesting developments in how television (and eve movie-like) content gets consumed and... Read more
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April 5, 2013 7:51 PM
Life In The Social Era tagged “Online Video”
This is not a post about social media. This is not a post about social business. This is a post about the social era. It's something that my good friend, Nilofer Merchant, cares about (deeply). The other week she gave... Read more
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March 19, 2013 2:04 PM
You Must Read This! tagged “Online Video”
What has become of the words that we read? There are many converging forces that could lead you to believe that the skilled craft of formulating words that raises the general public's IQ, informs the world and inspires us to... Read more
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March 1, 201310:26 PM
Google Glass And Thinking Differently About Technology tagged “Online Video”
Google's Project Glass is a very interesting product. At this week's TED 2013 conference in Long Beach, I had the chance to wear and tinker with Google Project Glass (for photographic proof, you can follow me on Twitter and see the... Read more
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February 25, 201310:30 AM
Are Consumers Smart Enough For Smart TV? tagged “Online Video”
Smart TV growth is about to explode. That's the news out of MediaPost yesterday according to the article: Smart TV Growth Is Set To Explode. But, the bigger question is this: are consumers ready and knowledgeable enough to make this... Read more
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February 7, 2013 8:34 AM
In Defense Of TED tagged “Online Video”
TED is the most important conference out there. TED is so much more than a conference. News was announced this week that the annual TED conference would be moving from its current home in Long Beach, California to Vancouver, British... Read more
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November 30, 2012 6:23 AM
A Ticket To Discovery tagged “Online Video”
At 5:15 am... My car drove alongside the train track down towards the highway heading to the airport for my early morning flight. This train track connects many suburbs to the downtown core of Montreal. It's at the end of... Read more
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October 19, 2012 1:29 PM
The Homogeny Of Social Media tagged “Online Video”
What happened to the idea that social media would be a different kind of media? As I sat in the airport lounge at SFO, I attempted not to watch the U.S. Presidential coverage on CNN. But, like an accident that... Read more
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October 11, 2012 8:14 PM
The Most Powerful Stat You Need To Know About Online Video tagged “Online Video”
Online video was supposed to be this massive competitor to TV, wasn't it? It turns out that online video is actually competing with people who want to watch videos on the go. According to the SFGate article published yesterday, YouTube's... Read more
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September 26, 2012 9:12 PM
Native Advertising And The Trouble It Will Cause tagged “Online Video”
It turns out that trying to standardize advertising sizes and formats may have been a bad idea for online advertising. We used to have major challenges with delivering online advertising. We had limitations when it came to the pipe (the... Read more
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August 30, 2012 3:17 PM
The Misery Of Monetization tagged “Online Video”
Do you know which brands struggle with monetization? It's not a trick question and the answer is pretty obvious: any brand that was created without thinking about how or why people would either pay for it or truly engage with... Read more
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August 21, 201212:07 PM
The Trouble With Online Advertising tagged “Online Video”
Is online advertising any good? Last week, DigiDay ran the news item titled, The Ad Contrarian's Reality Check. Bob Hoffman (CEO of Hoffman/Lewis) runs the blog, The Ad Contrarian, and leverages the platform as a place to debunk the over-exuberance... Read more
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August 17, 2012 5:34 PM
The Future Of Google tagged “Online Video”
Do you think that Google is a one trick pony? That it's all about search? They've got nothing beyond search? I don't (and I blogged about it back in 2009: Google's Next Step Is Not Search). I'm a massive fan... Read more
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August 14, 2012 9:52 AM
Are You In The Business of Awesome? tagged “Online Video”
It's hard to be great in business today. It's not that businesses don't try, it's that their every waking move is now being recorded in text, images, audio and video and being published live for the world to read via... Read more
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July 12, 201211:49 AM
Grow Your Company Or Be Active On Social Media? tagged “Online Video”
Should the CEO blog? It seems like a question rooted in 2008, but now that blogging could include things like tweeting, creating videos on YouTube, updating a Facebook profile or taking part in LinkedIn, it may well be high time... Read more
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June 19, 2012 1:30 PM
This Disease Called Blogging tagged “Online Video”
Why do you blog? Why should you blog? One of my most favorite people is Gini Dietrich from Arment Dietrich and the always fun to read blog, Spin Sucks. Today, she published a blog titled, Responding (Or Not) to Blog... Read more
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June 15, 2012 9:46 PM
Messing With Your Mind tagged “Online Video”
What do you think of when you see the words: "subliminal advertising"? It's not good, right? Human beings have an intrinsic fear of anybody doing anything with their mind that they are not conscience of. We all know that we're... Read more
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May 30, 2012 1:19 PM
You Can Learn A Lot From Someone Who Makes Comic Books tagged “Online Video”
Why didn't they have commencement speeches like this when I was growing up? In the past couple of years, it seems like more and more amazingly powerful commencement speeches have been making their way online. The Steve Jobs one still... Read more
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May 28, 201210:40 PM
Amazon's Ever-Growing Long Tail tagged “Online Video”
This is less about the tail making more money than the head. Chris Anderson's debut business book, The Long Tail - Why the Future of Business Is Selling Less of More, came out in 2004 with one simple concept: companies... Read more
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May 9, 201212:55 PM
Welcome To "Less Is More" Marketing tagged “Online Video”
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers want: to have that much more engagement with your brand or to have an easier, simpler and faster experience? While... Read more
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