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Online Publication

April 24, 201311:25 AM

Maybe You Should Quit New Media tagged “Online Publication”

If you think it's dumb, don't do it. Not many marketing professionals are willing to do that. Recently, I saw a quote from a famed author who said: "I'd rather stick pins in my eyes than tweet." Personally, I'd rather... Read more

By Mitch Joel


April 23, 201310:45 PM

The Small Wins From Social Media tagged “Online Publication”

Big brands are trying to make big moves in social media. There is an arm's race - of sorts - for brands to reach a million fans (or more) on Facebook. Brands will look to see how many people are... Read more

By Mitch Joel


July 26, 2011 9:43 AM

The Me Media tagged “Online Publication”

What makes the New Media interesting? For some, it's the many new voices who can now find an audience. Whether it's a Blog, Podcast or Twitter feed, the New Media is less about the consumption of content and aimed much... Read more

By Mitch Joel


March 17, 201010:47 PM

Buying A Newspaper And Free News tagged “Online Publication”

Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along with the entire Canwest newspaper family, I immediately asked one of my business partners over at Twist Image if our... Read more

By Mitch Joel


December 8, 200810:12 PM

Hot Off The Presses: Less Is Not More tagged “Online Publication”

Publishing newspapers with fewer pages and moving from daily to less frequently is not going to save that industry. Record labels thinking that they're going to save themselves by releasing fewer CDs every year are kidding themselves as well. They... Read more

By Mitch Joel


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