Entries tagged with “

Online Engagement

”

August 10, 2011 3:31 PM

The Biggest Mistake Brands Make When It Comes To Social Media tagged “Online Engagement”

What is the biggest mistake that brands make when it comes to Social Media? Without question, this is the number one question I get asked in interviews, at speaking events and at roundtable forums (in fact, it happened today during... Read more

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July 16, 2011 6:50 AM

The Social/Anti-Social Network tagged “Online Engagement”

Online social networking continues to change and evolve. The latest news is all about Google + (you can read some of my initial thoughts about the platform right here: Co-dependency In The Age of Facebook). This week, Google CEO and... Read more

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March 26, 2011 6:57 AM

Social Media Automation, Respect, Credibility And Robots tagged “Online Engagement”

It's easy to automate Social Media. It's easier to automate your online engagement. I'll caution against it. An online connection recently introduced a new service that enables people on Twitter to bring together a small group of trusted Bloggers that... Read more

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March 3, 2011 4:32 PM

The Liberation Of Comments And The New Storytelling tagged “Online Engagement”

People leaving comments on a Blog has changed. If it hasn't changed all that much, it's going to. The primary reason that people leave a comment on a Blog is to add their perspective. It's a huge value add to... Read more

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May 7, 2009 7:31 AM

The Astounding Evolution Towards Less In A "More Society" tagged “Online Engagement”

No one pays much attention to anything these days. In August 1981, the world changed dramatically. The saying "I Want My MTV," was introduced, and even though musicians traditionally stood behind the music, now they were forced not only to... Read more

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July 9, 200811:52 PM

How To Keep Score In Social Media tagged “Online Engagement”

There are some debates that never have a clear "winner." How to measure success in the Social Media channel looks like it is one of those. There are two clear sides - those who measure success by how involved a... Read more

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