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On Demand

April 21, 201511:34 PM

Your Streaming Live Brand tagged “On Demand”

It's a race to see which brands will be first on Periscope (or Meerkat). This is nothing new. It happens all of the time. Some brands really do embrace an early-adopter ethos and score big earned media points by doing... Read more

By Mitch Joel


December 11, 201411:49 PM

The Way Television Should Be tagged “On Demand”

What if television looked and acted like Netflix? Many years back, I was blogging about the future of education. If I could find the specific link to the post, I would have dropped it in here. The dream - as... Read more

By Mitch Joel


February 15, 2012 4:05 PM

As Seen On TV - Media Hacking The Tube tagged “On Demand”

How much disruption will the television industry face? New Media pundits made a big mistake when betting against television. Sure, the Internet has put the pain on media platforms like newspapers, magazines and radio, but television is still going strong.... Read more

By Mitch Joel

October 18, 2011 9:22 AM

The Shift To TV Everywhere tagged “On Demand”

Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night, you could always tell what the conversation around the water-cooler was going to be based on the schedule set forth... Read more

By Mitch Joel