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Monetization

November 6, 2013 3:08 PM

What Facebook Knows About Innovation (That Every Brand Should Pay Attention To) tagged “Monetization”

Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the company and their state of innovation, they will often align them with a myriad of Silicon Valley types. They'll look... Read more

By Mitch Joel


August 30, 2012 3:17 PM

The Misery Of Monetization tagged “Monetization”

Do you know which brands struggle with monetization? It's not a trick question and the answer is pretty obvious: any brand that was created without thinking about how or why people would either pay for it or truly engage with... Read more

By Mitch Joel


March 15, 201010:06 PM

The White Canvas tagged “Monetization”

We all have the same opportunities. We all have the same channels. We all have access to the same people. It's what we do with them that matters most. Like an artist, all of our collective canvases start off as... Read more

By Mitch Joel


June 6, 2009 5:14 PM

On Selling (And Marketing) Books tagged “Monetization”

BookCamp Toronto is just about to wrap up. It was an amazing day that lived up to its tagline of being, "a conversation about the future of books, writing, publishing, and the book business in the digital age." If ever... Read more

By Mitch Joel


June 6, 2009 6:45 AM

The Most Valuable Book You Ever Read tagged “Monetization”

As BookCamp Toronto is about to start, it go me thinking about what, exactly, books are and what they really mean (why do people love them so much)? Lately, some very smart people (like Jeff Jarvis - author of What... Read more

By Mitch Joel


April 22, 2009 3:43 PM

The Present And Future Of Media – Big Trouble Or Huge Opportunity? tagged “Monetization”

Five very interesting, very different and very scary news items just crawled across the wire (or Google Reader - depending on how "with it" you are). Independently, they are worrying, when placed against one another, they create an even bigger... Read more

By Mitch Joel


January 5, 200911:39 PM

There Is A Cost To Free tagged “Monetization”

Whether you are creating any form of content online (text, audio, images or video) or are simply consuming it, there is a huge cost to all of this free goodness. On December 23rd, 2008 I posted a Blog entry titled,... Read more

By Mitch Joel


November 22, 200811:33 AM

Trading Analog Dollars For Digital Pennies tagged “Monetization”

Trading "analog dollars for digital pennies" is exactly how the traditional media sees the new online channel. If they focus on selling online advertising, they're only getting a fraction of what they used to get (or are currently getting) when... Read more

By Mitch Joel


January 19, 2008 3:48 PM

How To Make Money By Giving Something Away For Free tagged “Monetization”

This Social Media - Web 2.0 world we've all come to embrace might well be causing some serious business issues that all of us will have to face in the coming years. While there is no economic proof of this,... Read more

By Mitch Joel


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