Search Results
Entries tagged with “

Mobile First

January 4, 2017 2:54 PM

Smart Brands Will Create Their Own Digital Products And Services tagged “Mobile First”

Marketing is so much more than advertising. One of the bigger ideas (and evolutions) in marketing that I covered in my second business book, CTRL ALT Delete (which was published in 2013), was the idea of utilitarianism marketing. The fact... Read more

By Mitch Joel

Utilities:


December 17, 2016 5:01 AM

Six Links Worthy Of Your Attention #339 tagged “Mobile First”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

Utilities:


November 30, 2016 4:20 PM

The Mobile Commerce Chicken And Egg Conundrum tagged “Mobile First”

This was a big week for shopping. Unless you have been living under a rock in North America, we had both Black Friday and Cyber Monday take place this past week. Beyond the riot police and YouTube filming of customer... Read more

By Mitch Joel

Utilities:


August 10, 201611:19 PM

What The Brand Is... And What It Has Become tagged “Mobile First”

The inventor hardly knows what the invention will really be used for. It's a known turn of phrase, but when it comes to mobile, technology, social media and consumers of today, it's a whole other story. It's also a narrative... Read more

By Mitch Joel

Utilities:


April 28, 201611:01 PM

A More Elegant Question About Twitter tagged “Mobile First”

What should Twitter do? Do you have an opinion? Do you know what they have done in the past year? It has been a year of change for the platform that allows people to share 140 characters with one another.... Read more

By Mitch Joel

Utilities:


November 27, 201511:17 PM

Apps Are Media tagged “Mobile First”

This might take some time for brands to wrap their heads around. "Content is media." This may feel like a turn of phrase, at this point. We have seen such a proliferation of content that the vast majority of brand... Read more

By Mitch Joel

Utilities:


June 19, 201411:10 PM

The Only Screen That Matters tagged “Mobile First”

The only screen that matters is the screen that is in front of me. Welcome to the one screen world. We used to talk about three screens (TV, computers and mobile), but we're closing in on the one screen world.... Read more

By Mitch Joel

Utilities:


April 24, 2014 9:43 PM

Facebook And A New Era In Paid Media tagged “Mobile First”

Will the brands revolt? Facebook has been making some serious moves when it comes to what a user sees in their newsfeed. The implication on brands (and brand pages) has been massive. In one corner, you have brands that have... Read more

By Mitch Joel

Utilities:


November 6, 2013 3:08 PM

What Facebook Knows About Innovation (That Every Brand Should Pay Attention To) tagged “Mobile First”

Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the company and their state of innovation, they will often align them with a myriad of Silicon Valley types. They'll look... Read more

By Mitch Joel


1