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Entries tagged with “
Mobile
”May 22, 2013 8:54 AM
Welcome To The One Screen World tagged “Mobile”
Channel surfing got weird. There was this episode of All-Star Celebrity Apprentice this season that revolved around each team's ability to create a television ad for the consumer electronics company, LG. It wasn't really about a particular model of television... Read more
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May 3, 2013 7:35 PM
The New Digital Age tagged “Mobile”
There's a new book in town that is worthy of your attention. No, this isn't a self-promotional post about CTRL ALT Delete (as I head into promotion for it next week, you can be sure that there will be plenty... Read more
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April 15, 201312:28 PM
The Problem With Allowing Consumers To Opt Out tagged “Mobile”
You have a right to opt out of anything and everything. As a marketing professional, there is nothing I hate more than receiving any form of communication (email, Web experience, social media, mobile, whatever) and not see an obvious place... Read more
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April 8, 2013 2:39 PM
Bitcoins And The Future Of Business tagged “Mobile”
Facebook is a license to print money. As far as social media goes and the growth of online social networking, it's hard not to have Facebook be the first thing that comes to mind when you think of new media,... Read more
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April 4, 201311:04 AM
Did You See That? tagged “Mobile”
How valuable are stunts to a brand? Before answering that question, we have to go back in time (just a little bit) and remember that in a field of limited media choices and outlets, getting someone at these media outlets... Read more
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March 7, 2013 9:10 AM
The Future Of Facebook And The Newsfeed tagged “Mobile”
Do you remember Facebook before the timeline... before newsfeed? I do. I loved the introduction of Facebook's news feed when it happened. Many were up in arms and many thought that Facebook founder, Mark Zuckerberg, was going to destroy the... Read more
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March 1, 201310:26 PM
Google Glass And Thinking Differently About Technology tagged “Mobile”
Google's Project Glass is a very interesting product. At this week's TED 2013 conference in Long Beach, I had the chance to wear and tinker with Google Project Glass (for photographic proof, you can follow me on Twitter and see the... Read more
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February 19, 2013 2:35 PM
The Future of Media Is Beyond The Screen tagged “Mobile”
Advertising traditionally serves a traditional purpose. Television, radio, print, out-of-home, Internet and mobile devices all have components of advertising that acts, smells and feels the same. It either interrupts your content experience or wraps itself around it. You can look... Read more
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February 13, 2013 8:06 PM
The Mobile-Only Strategy Imperative tagged “Mobile”
How long will the personal computer - as we have known it to date- be relevant? If you look at any data points surrounding mobile (and putting it in context on a global level), it seems like nobody is using... Read more
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January 31, 2013 9:48 PM
Do Shopping Centers Have A Future? tagged “Mobile”
Retail, consumerism and how we buy has changed in the past few years, like never before. If you speak to a brand that has retail as one of their primary transactional channels, they are nervous. How we buy has so... Read more
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January 10, 2013 9:32 PM
The One Screen World - Take Two tagged “Mobile”
How many screen are there? You've heard of the three screens? The four screens? The companion screen? The three screens are: television, computer and mobile. The fourth screen became the tablet (it's debatable). The companion screen is whatever other screen... Read more
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December 1, 201210:46 AM
The Frightening Ramifications Of High-Frequency Pricing tagged “Mobile”
Something fascinating happened during Black Friday. It wasn't the mad hoards of people trampling one another for the latest electronic whiz-bang, and it wasn't the dreaded story of a major retailer's site going down, making them unable to capitalize on... Read more
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November 23, 2012 7:31 PM
Sleeping With Your Smartphone tagged “Mobile”
It used to be a whole lot simpler. I don't know about you, but I used to come from work and charge my smartphone at the small table near my front entrance. It was a parlour trick. It was a... Read more
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November 7, 2012 9:33 PM
The Big Small Screen tagged “Mobile”
The moment may have finally arrived. For years, I have been blogging about the potential of mobile video. In fact, that's a lie. Long before I joined Twist Image, I helped Andy Nulman launch his mobile content play, Airborne Entertainment.... Read more
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November 6, 2012 6:51 AM
On The Road (Warrior) Again tagged “Mobile”
Now - more than ever - it's possible to do business from anywhere at any time. For over ten years, I've been doing my best to figure out how to be as upwardly mobile as possible. To ensure that I... Read more
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October 23, 2012 4:10 PM
The Next New Now. Makers Of The Future. tagged “Mobile”
We are getting it all wrong. When people ask, "what's next?" you will hear one of three things: Social. Mobile. Local. Those are not "next" those are "now." When I think of what's next, nothing has been more illuminating than... Read more
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October 23, 2012 5:29 AM
The Lance Armstrong Effect tagged “Mobile”
Much has been said about Lance Armstrong lately. Not much has been said by Lance Armstrong, himself. It used to be easy to lay low, even if you were a celebrity. But, in the world of the real-time Web, mobile... Read more
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October 11, 2012 8:14 PM
The Most Powerful Stat You Need To Know About Online Video tagged “Mobile”
Online video was supposed to be this massive competitor to TV, wasn't it? It turns out that online video is actually competing with people who want to watch videos on the go. According to the SFGate article published yesterday, YouTube's... Read more
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September 22, 2012 7:51 AM
The Tune-Up Of TV tagged “Mobile”
How do you define TV? Before a recent flight, I downloaded the BBC television series, Sherlock, from the UK. I bought the series on iTunes. I watched the series on my iPad. There were no commercials. It didn't happen on... Read more
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September 21, 2012 9:08 PM
What Is Next For Twitter? tagged “Mobile”
Twitter continues to be one of the most fascinating places online. It could be argued that Twitter is not even an online platform anymore. It could be argued that Twitter is one of the first social media channels that is... Read more
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