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Mirum Agency

January 23, 2017 8:21 AM

"Alternative Facts" Are Not Facts, Netflix Dominates Our Lives And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Mirum Agency”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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January 22, 2017 8:24 AM

The Quiet Revolution With Susan Cain - This Week's Six Pixels Of Separation Podcast tagged “Mirum Agency”

Episode #550 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. How do you operate in teams and groups? Do you feel like an insider or an outsider? Do you... Read more

By Mitch Joel

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January 22, 2017 5:06 AM

SPOS #550 - The Quiet Revolution With Susan Cain tagged “Mirum Agency”

Welcome to episode #550 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #550 - Host: Mitch Joel. How do you operate in teams and groups? Do... Read more

By Mitch Joel

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January 21, 2017 5:07 AM

Six Links Worthy Of Your Attention #344 tagged “Mirum Agency”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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January 20, 2017 3:56 PM

The Pride And Prejudice Of Shopify tagged “Mirum Agency”

This is a true story... Many, many years ago a dear friend, mentor and local community leader asked if I would be interested in meeting someone he liked and knew for years. This young man was recently out of college... Read more

By Mitch Joel

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January 19, 2017 4:30 PM

Ad Agencies Are Not Dying. In Fact, It's Quite The Opposite tagged “Mirum Agency”

Just what, exactly, is going on in the marketing industry? Almost three years ago, our digital marketing agency, Twist Image, was acquired by the largest marketing communications network in the world, WPP. Nearly two years ago, we changed our name... Read more

By Mitch Joel

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January 18, 2017 1:30 PM

Be More Human Without Being Too Personal To Build Your Brand tagged “Mirum Agency”

There's a new discourse happening online. In a world of uncertainty, fear and a platform that lets hate be distributed at scale, many people (myself included) are feeling a very different sentiment. As brands (and their messages) are being throttled... Read more

By Mitch Joel

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January 17, 2017 2:51 PM

Words Matter. Definitions Matter More... Or The Problem With Fake News tagged “Mirum Agency”

Everything is not fake news. Before we get started, let's all agree that this is not a political post. This is a post about branding, definitions, public perception and the power of the words that we - as businesses -... Read more

By Mitch Joel

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January 16, 2017 8:33 AM

Apple Has Over 40% Of The Wireless Headphone Market, Facebook Tests Mid-Roll Ads And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Mirum Agency”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


January 15, 2017 7:16 AM

The Intersection Of Marketing And Analytics With Avinash Kaushik - This Week's Six Pixels Of Separation Podcast tagged “Mirum Agency”

Episode #549 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Let's start this new year off right, shall we? He's back! Google's Digital Marketing Evangelist, bestselling author (Web Analytics -... Read more

By Mitch Joel

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January 15, 2017 5:57 AM

SPOS #549 - The Intersection Of Marketing And Analytics With Avinash Kaushik tagged “Mirum Agency”

Welcome to episode #549 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #549 - Host: Mitch Joel. Let's start this new year off right, shall we? He's... Read more

By Mitch Joel

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January 14, 2017 5:35 AM

Six Links Worthy Of Your Attention #343 tagged “Mirum Agency”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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January 13, 2017 2:50 PM

Why Personal Branding Is Like A Viral Video... And Why It Shouldn't Be tagged “Mirum Agency”

"Personal Brand"... talk about a saying that has become so polarizing. The year was 1997. Business thinker Tom Peters grabs the attention of the world with his Fast Company article, The Brand Called You. It truly does usher in a... Read more

By Mitch Joel

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January 12, 201711:35 AM

7 Steps To Define Your Content Center Of Excellence tagged “Mirum Agency”

"You're that social media guy, right?" I get that. The branding guy. The marketing guy. The tech guy. The media guy. The writer guy. The business book guy. The speaking guy. Depending on how people interface with me (and my... Read more

By Mitch Joel

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January 11, 2017 3:50 PM

Quality And Speed Don't Have To Collide tagged “Mirum Agency”

"Those are all great ideas, but we need something in market fast." It's the toughest part of the conversation, when you're in the marketing agency business. It's not a question of quality ideas over time, it's the erosion of the... Read more

By Mitch Joel

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January 10, 2017 8:31 AM

The Interoperability Of Things (And Brands) tagged “Mirum Agency”

What makes a product or service really work? For years, you could only text message someone who was on the same carrier. For years, there were MP3 players that required a whole bunch of hardware and multiple software solutions to... Read more

By Mitch Joel

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January 9, 2017 5:36 PM

A More Elegant Question About The Future Of Retail tagged “Mirum Agency”

2017 is starting out with some ugly news on the retail front. Admittedly, it was a strange moment for me. On the one hand, there were many disturbing pieces of news on the retail front, about department store giants Sears... Read more

By Mitch Joel

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January 8, 2017 8:10 AM

Beyond Advertising With Catharine Hays - This Week's Six Pixels Of Separation Podcast tagged “Mirum Agency”

Episode #548 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. What comes after advertising? Is there anything after advertising? How will a $500-plus billion dollar a year industry evolve?... Read more

By Mitch Joel

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January 8, 2017 5:47 AM

SPOS #548 - Beyond Advertising With Catharine Hays tagged “Mirum Agency”

Welcome to episode #548 of Six Pixels Of Separation - The Mirum Podcast. Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #548 - Host: Mitch Joel. What comes after advertising? Is there anything after advertising?... Read more

By Mitch Joel

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January 7, 2017 5:33 AM

Six Links Worthy Of Your Attention #342 tagged “Mirum Agency”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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