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Metallica

June 26, 201411:40 PM

Decide Now: Pageviews Or Real Depth tagged “Metallica”

It's hard to get both. Pageviews, clicks, shares... that is the common currency of online marketing these days. Don't kid yourself. When brands talk about engaging consumers on social media, they're not really talking about any depth of engagement or... Read more

By Mitch Joel

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May 6, 2014 7:51 AM

Why Did I Sell Twist Image (And Other Questions)? tagged “Metallica”

Last week, my three business partners and I announced that Twist Image would be joining WPP. It was a very long and extremely emotional journey. We were able to really let the world know about this acquisition last Thursday morning,... Read more

By Mitch Joel

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March 26, 201411:21 PM

Where Great Content Comes From tagged “Metallica”

This could get gross. You have been warned. Last week, I was lucky enough to have attended the TED conference. I've been going to this event since 2009. While most people can't stop talking about how incredible the TED talks... Read more

By Mitch Joel

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February 14, 2014 9:09 AM

There Is No Need To Call Anyone A Sell Out tagged “Metallica”

Are you a sell out? For my dollar, that's one of the most annoying questions in the world. There seems to be this line of thinking that passion, money and doing the work that you love should never result in... Read more

By Mitch Joel

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May 20, 2011 9:08 PM

The Truth Behind A Massive Audience tagged “Metallica”

The numbers are important. This may come as a shock to many people who have been playing along at home with this Blog for over half a decade, but it's true. Having a massive audience is important. This is coming... Read more

By Mitch Joel


April 1, 201110:45 PM

A Work Of Cinematic Proportions tagged “Metallica”

How often do you really (and truly) push yourself? On my flight home from the Media Bistro Socialize event in New York City yesterday, I watched an in-flight documentary on the making of the album, The Joshua Tree, by U2. I'm... Read more

By Mitch Joel


January 3, 2008 6:31 PM

8 Things You Didn't Know About Me tagged “Metallica”

I'm getting tagged all over the place for this 8 Things You Don't Know About Me Blog chain letter thing. I already took part in a similar one back in December 2006 - Five Things Meme - Tag, Who's Next?.... Read more

By Mitch Joel


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