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Mentos

September 25, 2010 6:10 PM

Social Media Can Change The Corporate Culture tagged “Mentos”

Most corporate cultures are what they are. Some have been around for decades. Others have had the same corporate culture for a century (or longer). Change is never easy, but change does happen. There's this old trucker saying that goes:... Read more

By Mitch Joel


April 18, 200811:23 PM

The Viral Expansion Loop tagged “Mentos”

What's the difference between Viral Marketing and something new called the Viral Expansion Loop? "It's a type of engineering alchemy that, done right, almost guarantees a self-replicating, borglike growth: One user becomes two, then four, eight, to a million and... Read more

By Mitch Joel


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