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Media Format

April 15, 2011 7:44 AM

Control... That Old Thing tagged “Media Format”

Can brands be in control of their message? About a week after everyone got their hands on the seminal new media book, The Cluetrain Manifesto by Rick Levine, Christopher Locke, Doc Searls and David Weinberger in 1999 (yes, that's almost... Read more

By Mitch Joel


March 5, 2011 8:14 AM

What Type Of Content Should My Company Produce? tagged “Media Format”

"What type of content should my company be producing?" This seems to be one of the most frequently asked questions. Prior to answering this question, there are three things need to happen within the organization... Marketing and Publishing. The company... Read more

By Mitch Joel


March 17, 201010:47 PM

Buying A Newspaper And Free News tagged “Media Format”

Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along with the entire Canwest newspaper family, I immediately asked one of my business partners over at Twist Image if our... Read more

By Mitch Joel


September 10, 2009 4:51 PM

From Degrees To Pixels tagged “Media Format”

It's hard for many to embrace, but it's a reality. Changes in business today are becoming more and more dramatic and pronounced. It's not just something that has been written about in this column for the past year and a... Read more

By Mitch Joel


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