Search Results
Entries tagged with “

Media

April 2, 201411:51 PM

Don't Blame Brands (Always) In A Time Of Crisis tagged “Media”

The tweet heard around the world. There was a disaster somewhere in the world. I think it was the tragic Boston Marathon bombings. I was in France at the time speaking at an event. I was crawling into an early... Read more

By Mitch Joel


March 18, 2014 8:38 AM

It's A Small (And Strange) World After All, Brands tagged “Media”

How much control does a company really have over their brand? Never has this question in business been asked more than in the past decade. Technology, the Internet and social media have been a virtual can of worms for brands... Read more

By Mitch Joel

Utilities:


March 13, 2014 5:55 PM

Awards Worth Winning tagged “Media”

Are you cynical of people who win awards or make some kind of bestsellers list? Whether it's the New York Times' book list or an advertising award, I have always had a love/hate relationship with these types of accolades. I've... Read more

By Mitch Joel


February 13, 2014 8:51 AM

The Failed State Of Branding tagged “Media”

How well do you think brands are doing? Brands are going to have to face the music. It's a ruse that has (probably) been going on longer than anyone cares to admit, but it's something that has showed itself -... Read more

By Mitch Joel


February 7, 2014 6:45 PM

Netflix And The Future Of Television tagged “Media”

Netflix has done what Blockbuster could not do. But it's about much more than a streaming technology. TV has become a fascinating new platform. Yup, it's not the same old TV most new media pundits tend to trash in presentations.... Read more

By Mitch Joel

Utilities:


January 30, 201410:22 PM

The Blog Turns 20 This Year tagged “Media”

Can you believe it? I had to re-read the headline a couple of times as well. Yesterday, The Guardian posted an article titled, The blog turns 20: a conversation with three internet pioneers. It made me do a double-take. This... Read more

By Mitch Joel


January 21, 201412:54 PM

What's Bigger Than Big Data? tagged “Media”

How's your big data business strategy coming along? I jokingly tell colleagues in the marketing world, that you can't throw a professional marketer down a flight of stairs these days without the words "big data" tumbling out of their pockets.... Read more

By Mitch Joel

Utilities:


January 16, 2014 9:10 AM

Change Your Marketing. Change Your Brain. tagged “Media”

Don't stop advertising. Don't stop marketing. Let's agree to stop the madness. Do a quick search online for the "death of marketing and advertising," and you will be shocked at the level of discourse out there. It has become so... Read more

By Mitch Joel

Utilities:


January 14, 201411:51 PM

Let's Face The Cold Hard Truth About Talent tagged “Media”

I started taking electric bass lessons. I used to play electric bass quite a bit (even studied it in a post-secondary environment). I worked very hard at it. I had private lessons, would attend jam sessions, played in a couple... Read more

By Mitch Joel


January 1, 201411:36 PM

(Almost) No One Is Seeing Your Content tagged “Media”

Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. We used to tell ourselves a very powerful narrative about how the cream always rises to the top, and the struggle that most... Read more

By Mitch Joel


December 10, 201311:51 PM

The Porous Web tagged “Media”

Are we close to the end of owned media? When we think of a solid marketing mix (from a promotional perspective), there is no doubt that brands need to now find balance in a world where paid media (buying ads)... Read more

By Mitch Joel


December 4, 201311:36 PM

Fame Is Exhausting, So Don't Seek It Out tagged “Media”

Don't all famous people look exhausted? Of course that's probably just a simple man's interpretation and can be easily psycho-analyzed to death. Still, I have been thinking a lot about fame lately. What does it mean? Why do we seek... Read more

By Mitch Joel


November 27, 201310:49 PM

Dear Nilofer Merchant tagged “Media”

Dear Nilofer, I thought about you twice today. Once this morning, when I got your email notification about your latest blog post, Gratitude, and then again when Tom Peters was tweeting about diversity on public boards (a topic that I... Read more

By Mitch Joel


November 26, 201311:14 PM

Katie Couric Will Give Us The Internet That We Deserve tagged “Media”

What kind of Internet do we want? Some might consider this a vague, daunting and even ambiguous question, but it begs for an answer. Anyone who has been online for a long time knows how interesting, diverse and different the... Read more

By Mitch Joel


November 6, 201311:12 PM

It's Never Too Late To Start A Blog tagged “Media”

Well, of course someone who loves to blog is going to say that it's never too late to start a blog. I was asked to give a presentation this past week in London for the London Bloggers Meet-up (many thanks... Read more

By Mitch Joel


November 6, 2013 3:08 PM

What Facebook Knows About Innovation (That Every Brand Should Pay Attention To) tagged “Media”

Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the company and their state of innovation, they will often align them with a myriad of Silicon Valley types. They'll look... Read more

By Mitch Joel


October 30, 2013 8:01 PM

When Important Websites Crash tagged “Media”

The political punditry around the healthcare website crashing is laughable. People not getting access to their healthcare is serious business. This isn't about politics. It's about technology. As the owner of a digital marketing agency, I frequently find myself in... Read more

By Mitch Joel


October 30, 2013 7:20 AM

What Keeps The Chief Marketing Officer Awake At Night? - Part 3 tagged “Media”

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder... Read more

By Mitch Joel


October 25, 2013 7:47 AM

The Price Of Personalization tagged “Media”

What kind of advertising do you want? It's a serious question. It's a question that most consumers don't ask themselves, but they should. I was invited to speak at Vogue magazine's leadership conference in New York City the other... Read more

By Mitch Joel


October 18, 201310:44 AM

5 Simple Ways To Get More Creative, Inspired And Smarter Every Day tagged “Media”

Stop complaining about email. We all get too much email. Most of the time it's about things that should probably be discussed in person (or over the phone) or it's spam. The truth is that the inbox continues to be... Read more

By Mitch Joel


1 2 3 4 5 6 7 8 9 10 11 12 13 14