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Marketing Profession

June 11, 201411:03 PM

So You Think You Can Be A Marketer tagged “Marketing Profession”

What do you think it takes to make it as a marketer? The answer used to be a lot easier. Most people entering into the profession of marketing did so because they weren't happy somewhere else. They got their law... Read more

By Mitch Joel

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April 17, 2014 6:17 PM

The End Of Liking A Brand In A Move Towards Anti-Social Media tagged “Marketing Profession”

Be careful which brands you like, friend and follow going forward. That was the headline yesterday in The New York Times article, When 'Liking' a Brand Online Voids the Right to Sue. What may seem like legal side-stepping to avoid... Read more

By Mitch Joel

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April 15, 201411:57 PM

Google's Third Wave Of Innovation tagged “Marketing Profession”

Is it normal that a search engine is buying up all of the robotics and drone companies? If you're in the marketing profession, you have to be scratching your head at the moves that Google has made over the past... Read more

By Mitch Joel

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July 23, 201311:56 AM

Please Track Us tagged “Marketing Profession”

Every brand you like online (Amazon, Facebook, Google and more) are monitoring your every move. Are you creeped out? They're monitoring you for many reasons. Some are doing it to better understand if what they're creating works, in terms of... Read more

By Mitch Joel


April 25, 2013 3:59 PM

Marketers, Let Your Egos Go tagged “Marketing Profession”

What if your ideas didn't matter? For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn't amount to a hill of beans in terms of... Read more

By Mitch Joel


February 17, 2011 4:34 PM

The Time Has Come For The Marketing Hacker tagged “Marketing Profession”

"Measure twice, cut once." It's a known practice in the carpentry and construction business. The idea is fairly simple: by measuring your raw materials twice before you cut it down and try to fix it into place, you are better... Read more

By Mitch Joel


January 26, 201111:42 AM

Get Paid To Watch YouTube, Play on Facebook And Follow Twitter tagged “Marketing Profession”

That's what I tell young people in school these days, when I'm asked to talk about Marketing as a profession. Being a Marketer is not a profession of choice (for most). Most young people enter Marketing after not falling in... Read more

By Mitch Joel


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