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Marketing Magazine

May 28, 201411:18 PM

How To Be A Recognized Authority tagged “Marketing Magazine”

Do you define yourself as an authority in your industry? Does it really even bear repeating that if you're the only one who is recognizing yourself as an authority that you may, in fact, not actually be one? We see... Read more

By Mitch Joel

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July 12, 201312:17 PM

How To Become A Thought Leader tagged “Marketing Magazine”

You are one if someone reputable says you are one. That is the short and simple answer to what is a very complex thing to define. If Anderson Cooper describes you as a "marketing thought leader" prior to interviewing you... Read more

By Mitch Joel


February 13, 2012 3:11 PM

The Modern Marketing Agency tagged “Marketing Magazine”

Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying very close attention to the quality of content that the folks over at DigiDay have been producing in the past... Read more

By Mitch Joel

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February 2, 2012 2:29 PM

CTRL ALT Delete - The Business Book tagged “Marketing Magazine”

CTRL ALT Delete is the title of my second business book. It will be published in Spring 2013. Following is the official press release and some media mention of the pending project... BUSINESS PLUS To Publish CTRL ALT Delete by... Read more

By Mitch Joel


November 24, 2011 1:45 PM

Good To Great To Different tagged “Marketing Magazine”

Is Apple a truly great company? The answer seems obvious. Now reframe that thought and think about what truly makes Apple - as a company - great. Is it their revenue? Product innovation? How they changed our lives across a... Read more

By Mitch Joel


January 2, 2011 7:44 PM

No Six Pixels Of Separation Podcast This Week tagged “Marketing Magazine”

Well, it was bound to happen. Yesterday, I had an amazing conversation with Mark W. Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. We even... Read more

By Mitch Joel

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January 2, 2011 7:42 PM

No Six Pixels Of Separation Podcast This Week tagged “Marketing Magazine”

Well, it was bound to happen. Yesterday, I had an amazing conversation with Mark W. Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. We even... Read more

By Mitch Joel


November 20, 201010:56 PM

Six Links Worthy Of Your Attention #22 tagged “Marketing Magazine”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Rednod, GigaOM, Human 2.0, the author of Complete Web Monitoring and Managing Bandwidth:... Read more

By Mitch Joel


October 1, 201010:15 PM

The Web Has Failed Advertising tagged “Marketing Magazine”

Think about this: the Web has failed advertising. Hasn't it? This was the question Marketing Magazine asked yesterday following an Advertising Week session titled, Digital Publishing in the Age of Engagement, that took place on Wednesday in New York City. The... Read more

By Mitch Joel


July 27, 2010 8:08 PM

The Goods On Virtual Goods tagged “Marketing Magazine”

While scaling and monetizing e-commerce is still an issue for many of the top retailers in the world, those merchants should also keep an eye out on virtual goods. News came down this week that the Executive Director of Shop.org,... Read more

By Mitch Joel


June 18, 2010 1:12 PM

Advice To A Marketing n00b tagged “Marketing Magazine”

It must be that time of year, but there seems to be a more solid flow of personal requests for career advice when it comes to Marketing. Instead of limiting the communication of these questions and answers to email (which... Read more

By Mitch Joel


June 15, 2010 3:58 PM

Money For Nothing And Your Clicks For Free tagged “Marketing Magazine”

Do real people really want to have a relationship with a brand? Here are some of the many questions that brands are asking of Social Media... Is Social Media the best place for all brands? Much like any other media... Read more

By Mitch Joel


June 21, 2009 9:46 PM

SPOS #160 - Media Hacks #12 tagged “Marketing Magazine”

Welcome to episode #160 of Six Pixels Of Separation - The Twist Image Podcast. It's also episode #12 of Media Hacks (things are just better by the dozen). On this episode is C.C. Chapman, Hugh McGuire and myself. We look... Read more

By Mitch Joel

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June 14, 2009 7:36 PM

SPOS #159 - Digital Marketing All-Star Roundtable tagged “Marketing Magazine”

Welcome to episode #159 of Six Pixels Of Separation - The Twist Image Podcast. This is a very special episode. I was asked to be the Guest Editor for the June 15th, 2009 issue of Marketing Magazine (titled Brave New... Read more

By Mitch Joel


June 9, 2009 9:23 PM

The New Game Changer - The Marketing Crisis tagged “Marketing Magazine”

We talk about the economic crisis. We talk about the environmental crisis. Let's talk about the realities of the marketing crisis. There is no other way to kick off this special issue of Marketing magazine focused on the digital marketing... Read more

By Mitch Joel


May 24, 2009 6:26 AM

SPOS #157 - Media Hacks #10 tagged “Marketing Magazine”

Welcome to episode #157 of Six Pixels Of Separation - The Twist Image Podcast. Here is Media Hacks #10. Julien Smith is back from Japan. We recorded early on Friday morning and it was a great conversation about everything from... Read more

By Mitch Joel


March 25, 200910:38 PM

On Journalism tagged “Marketing Magazine”

If you're interested in a career in Journalism, think long and hard about what it will mean to "be" a Journalist in the next six months. Here's the dark: Journalism 2.0 - ABC's Gibson out of touch, sends college journalists... Read more

By Mitch Joel


November 5, 200812:12 PM

It Was Impossible To Get A Conversation Going tagged “Marketing Magazine”

"It was impossible to get a conversation going, everybody was talking too much." - Yogi Berra. Rob Walker - the New York Times Magazine columnist of, Consumed, author of the best-selling book, Buying In - The Secret Dialogue Between What... Read more

By Mitch Joel


November 2, 2008 6:02 PM

SPOS #128 - The Social Media Lifecycle tagged “Marketing Magazine”

Welcome to episode #128 of Six Pixels Of Separation - The Twist Image Podcast. A crazy week of travel to both Amsterdam and Geneva led to a couple of thoughts, comments and ideas. Couple that with some great audio comments... Read more

By Mitch Joel


October 26, 2008 5:31 AM

SPOS #127 - The Hacker's Life With Mafiaboy tagged “Marketing Magazine”

Welcome to episode #127 of Six Pixels Of Separation - The Twist Image Podcast. The subculture of hacking came into broad daylight in early 2000, "when the websites of CNN, Yahoo, E*Trade, Dell, Amazon, and eBay ground to a halt... Read more

By Mitch Joel

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