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Marketing Four P

November 21, 201210:42 PM

In The Trust Economy, Marketers Are Bankrupt tagged “Marketing Four P”

It's getting ugly for marketers. Too bad, because marketing is just starting to get good. We have a major issue with marketing and it needs to get solved soon if our future it to be as bright as we hope.... Read more

By Mitch Joel


November 11, 2008 5:27 PM

Digital Is The Great Disrupter tagged “Marketing Four P”

Whenever an industry shifts from physical products to digital ones, that's when the real trouble for the traditional players starts. Think about the music industry, the film industry (both camera and movies), the publishing industry and the list goes on.... Read more

By Mitch Joel


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