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Marketing Experience

April 30, 2014 9:48 PM

It's All About The Experience tagged “Marketing Experience”

We often forget that it's all about the experience. So, here's one for the user experience team. You can be as strategic, creative and smart as you want, but if the experience doesn't live and breathe, everything else falls flat.... Read more

By Mitch Joel

Utilities:


October 11, 2012 2:53 PM

Where To Put The Blame tagged “Marketing Experience”

Blame the agency. A friend who owns a marketing agency once half-jokingly said to me that an agency is used in two capacities: Good capacity: when we do everything great and have a huge win. In this capacity, the Chief... Read more

By Mitch Joel


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