By
Search Results
Entries tagged with “
Marketing 101
”August 10, 201110:10 PM
Don't Forget About Marketing tagged “Marketing 101”
It's commonplace to hear non-Marketers give advice like "forget about marketing" to up and coming businesses. This is a big mistake. This is a stupid mistake. This is advice being given by people who don't even know and/or understand what... Read more
Utilities:
June 18, 2010 1:12 PM
Advice To A Marketing n00b tagged “Marketing 101”
It must be that time of year, but there seems to be a more solid flow of personal requests for career advice when it comes to Marketing. Instead of limiting the communication of these questions and answers to email (which... Read more
By
Utilities:
May 6, 2010 9:30 PM
What Makes Great Marketing... Great? tagged “Marketing 101”
There are many words you can use to describe great Marketing. Seth Godin asks brands to figure out their Purple Cow (or, to "be remarkable"). I've made the case (time and time again) for brands to be "interesting" and "relevant".... Read more
By
Utilities:
December 22, 2009 5:05 PM
The Shift From An Advertising World To A Marketing World tagged “Marketing 101”
When most people think of "marketing," they're actually thinking of "advertising." That's all going to change. In the grand scheme of things, advertising is a segment of marketing. That's the official structure of it all. That's what they'll teach you... Read more
By
Utilities:
1
