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Entries tagged with “
Marketing
”May 22, 201210:27 AM
Building Loyalty Beyond Reason tagged “Marketing”
It seemed like everything changed in business overnight. At one, unique moment in time, we shifted from a world where we dreamed about being able to collect data and information about our customers, to a world where personal computing was... Read more
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May 20, 2012 8:33 AM
SPOS #306 - Truth In Marketing With Jonathan Salem Baskin tagged “Marketing”
Welcome to episode #306 of Six Pixels Of Separation - The Twist Image Podcast. Jonathan Salem Baskin is becoming a marketing book juggernaut. In fact, there are few global branding strategist who are like Baskin. He's had a career that... Read more
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May 20, 2012 8:33 AM
Truth In Marketing tagged “Marketing”
Episode #306 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Jonathan Salem Baskin is becoming a marketing book juggernaut. In fact, there are few global branding strategist who... Read more
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May 15, 2012 1:01 PM
Can Breastfeeding Save Time Magazine? tagged “Marketing”
When was the last time you discussed Time Magazine around the dinner table? I found myself giving a dissertation on mass media at dinner the other night. It all started when one friend leaned into the table and spoke (in... Read more
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May 13, 201211:08 AM
The Virtual Self And The New Trend Of Self-Tracking tagged “Marketing”
Episode #305 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Now, with the ubiquity of smartphones and mobile connectedness, it has never been easier to share with the... Read more
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May 13, 2012 9:38 AM
SPOS #305 - The Virtual Self With Nora Young tagged “Marketing”
Welcome to episode #305 of Six Pixels Of Separation - The Twist Image Podcast. Now, with the ubiquity of smartphones and mobile connectedness, it has never been easier to share with the world our each and every move (look no... Read more
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May 9, 2012 6:39 PM
Listen. Engage. Connect. tagged “Marketing”
One of the largest gatherings of professional marketers is about to take place. The Canadian Marketing Association's 2012 CMA Summit is happening next week (May 16th - 17th, 2012 at the Westin Harbour Castle Hotel in Toronto, Ontario). I'm fortunate... Read more
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May 9, 201212:55 PM
Welcome To "Less Is More" Marketing tagged “Marketing”
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers want: to have that much more engagement with your brand or to have an easier, simpler and faster experience? While... Read more
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May 6, 201211:27 AM
It's Not About Advertising. It's About Creating A Brand Movement. tagged “Marketing”
Episode #304 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #304 of Six Pixels Of Separation - The Twist Image Podcast. Scott Goodson is the... Read more
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May 6, 201211:19 AM
SPOS #304 - Creating Brand Movements With Scott Goodson tagged “Marketing”
Welcome to episode #304 of Six Pixels Of Separation - The Twist Image Podcast. Scott Goodson is the founder and CEO of StrawberryFrog, an advertising agency that is looking to help brands cultivate cultural movements. Most recently, Goodson published his... Read more
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May 4, 201211:59 AM
Dear Tom Peters tagged “Marketing”
Dear Tom, It has been a while since we last did an event together, but I was just thinking of you yesterday and I felt compelled to write you this note. I don't think I ever told you this,... Read more
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May 2, 2012 6:21 AM
The Old (Evolving) Rules tagged “Marketing”
Are rules set and permanent? That's obviously not the case - especially when it comes to social media. I've recently been watching some of the discourse online and how many people struggle, because they feel that no one is giving... Read more
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April 29, 2012 6:41 PM
Why Are Social Media Agencies Now Buying Advertising? tagged “Marketing”
Episode #303 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. I find it very embarrassing that after three hundred-plus episodes, we've never had Jeremiah Owyang on the podcast.... Read more
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April 29, 201211:31 AM
SPOS #303 - Why Social Media Agencies Are Turning To Advertising With Jeremiah Owyang tagged “Marketing”
Welcome to episode #303 of Six Pixels Of Separation - The Twist Image Podcast.I find it very embarrassing that after three hundred-plus episodes, we've never had Jeremiah Owyang on the podcast. He's currently Partner of Customer Strategy at Altimeter Group,... Read more
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April 26, 2012 2:21 PM
Dear Seth Godin tagged “Marketing”
Dear Seth, It was great to see you this week at The Art of Marketing event in Chicago. You're not only kind with the audience, but you're kind with your time and it's always a pleasure to both see you... Read more
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April 22, 2012 7:07 AM
The World Of Thumbonomics tagged “Marketing”
Episode #302 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #21 of Across The Sound 2.0. If we learned anything about the acquisition of... Read more
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April 22, 2012 7:00 AM
SPOS #302 - Thumbonomics With Heather Lutze tagged “Marketing”
Welcome to episode #302 of Six Pixels Of Separation - The Twist Image Podcast. If we learned anything about the acquisition of Instagram by Facebook, it is that the world of Social Media and mobile is colliding faster than we... Read more
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April 18, 2012 4:14 PM
Finding The Perfect Pitch tagged “Marketing”
Pitching new business is never easy. I was deeply moved by the book, The Art Of The Pitch, by Peter Coughter (you can hear my conversation with Coughter over here: SPOS #296 - The Art Of The Pitch With Peter... Read more
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April 15, 2012 9:31 AM
In A World Of Too Much To Know tagged “Marketing”
Episode #301 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #21 of Across The Sound 2.0. David Weinberger is a true think (writer and... Read more
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April 15, 2012 8:10 AM
SPOS #301 - Knowing Things With David Weinberger tagged “Marketing”
Welcome to episode #301 of Six Pixels Of Separation - The Twist Image Podcast. David Weinberger is a true think (writer and doer) when it comes to the Internet and all things new media. He is one of four co-authors... Read more
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