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Loyalty Marketing

April 4, 201311:04 AM

Did You See That? tagged “Loyalty Marketing”

How valuable are stunts to a brand? Before answering that question, we have to go back in time (just a little bit) and remember that in a field of limited media choices and outlets, getting someone at these media outlets... Read more

By Mitch Joel


December 21, 2012 6:13 PM

One More Thing... Before You Take Off For The Holidays... tagged “Loyalty Marketing”

You're going to eat, drink and be merry for the next little while, aren't you? That's what this break is all about. Spend some time with family and friends and be thankful for everything that you have. It's the most... Read more

By Mitch Joel


November 23, 2012 2:34 PM

The Future Of Personalized Pricing tagged “Loyalty Marketing”

Should every customer pay the same price for something? Before answering that question, ask yourself this: should every person see the same search results? Truth: we live in a world of radical personalization. Google is doing everything it can to... Read more

By Mitch Joel


May 22, 201210:27 AM

Building Loyalty Beyond Reason tagged “Loyalty Marketing”

It seemed like everything changed in business overnight. At one, unique moment in time, we shifted from a world where we dreamed about being able to collect data and information about our customers, to a world where personal computing was... Read more

By Mitch Joel


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