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Laptop

February 24, 2017 4:57 PM

An Open Letter To Brands: Be Mobile-First. Now. tagged “Laptop”

Dear Brand Leaders, The time has come. I've been patient. Your consumers have been patient. Enough is enough. The discrepancy between what I see when I engage with a brand "out in the wild" (meaning, when I shop, search and... Read more

By Mitch Joel

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February 23, 2017 5:24 PM

What Humans Want Vs. The Chatbot Struggle tagged “Laptop”

Do you think that chatbots are the future? You cannot not throw a marketing professional down a flight of stairs these days without the word "chatbots!" tumbling out of their mouths. There is no doubt that building automated tools for... Read more

By Mitch Joel

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December 13, 201611:00 PM

Working In A More Connected Space tagged “Laptop”

There is an irony happening in the modern workplace. Many claim that they no longer need the office and the business infrastructure of yesteryear to get things done. Connectivity has changed everything. All of us can work from from anywhere.... Read more

By Mitch Joel

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September 7, 201611:11 PM

Apple iPhone 7 (And More) Launch In Less Than Two Minutes tagged “Laptop”

A new iPhone. New headphones And More. It took Apple more than two hours to show the world what technology will look like for the next short while. Their product presentations are now legendary. Many of the new products had... Read more

By Mitch Joel

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May 5, 201611:01 PM

Quitting The Internet tagged “Laptop”

"I quit the Internet." That's what the world heard. This week, the hilarious Louis C.K. was on Conan O'Brien's show tonight and he expressed (in his comedic way), why he walked away from the Internet to be a better parent.... Read more

By Mitch Joel

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July 2, 201511:35 PM

Don't Take A Technology Sabbatical tagged “Laptop”

How long can you go without your smartphone? Let's be candid. Very candid. My smartphone has the same impact on me, personally, like my blankie did when I was a toddler. I simply don't feel safe without it. I feel... Read more

By Mitch Joel

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March 27, 2015 3:09 PM

The Digital Reality tagged “Laptop”

Do you really think that Google Glass is a flop? I don't. Google Glass did - and will do - what it was intended for. Now, before I go on, let me explain: Google probably hoped (assumed) that more and... Read more

By Mitch Joel

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July 16, 201411:01 PM

Marketing Fails When You Shift Instead Of Elevate tagged “Laptop”

What are you really doing with your marketing dollars? Digital media advertising is now bigger than TV advertising. I didn't make that up. It's a fact. I'm sure there are some advertising executives who would disagree with the data. I'm... Read more

By Mitch Joel

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May 7, 201411:54 PM

Online Video Is Just As Expensive As TV Advertising tagged “Laptop”

You have to wonder just how powerful online video advertising really is. Targeting is - more often than not - the most significant value proposition that is given to brands from media professionals as to why online video is such... Read more

By Mitch Joel

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April 10, 201411:53 PM

My Voice Is My Password tagged “Laptop”

Is your head bleeding? Is your heart bleeding? Here's my thought (and, I say this with full disclosure that I am no IT expert and have limited knowledge of the hacking space beyond a personal interest in better understanding technology... Read more

By Mitch Joel


December 11, 201311:00 PM

What To Get The Person Who Has Everything (Without Breaking The Bank) tagged “Laptop”

Do you know who has been naughty and who has been nice? 'Tis the season to fight for a parking space at your local mall to dealing with unruly people as they battle the aisles to find the perfect gift... Read more

By Mitch Joel


August 20, 201312:25 PM

Is Smart Marketing An Oxymoron? tagged “Laptop”

We need to forget about the idea of mobile marketing and start focusing on smart marketing. In my second business book, CTRL ALT Delete, I lay out the case for the one screen world. It's not about three screens (TV,... Read more

By Mitch Joel


June 25, 201311:36 AM

Don't #Unplug From Technology tagged “Laptop”

Don't blame technology for our unhealthy relationship with it. Grazing the magazine newsstand on my flight to NYC last week, I was thrilled to see that the latest edition of Fast Company was on sale. I was even more excited... Read more

By Mitch Joel


June 19, 201310:23 PM

The World Of Change(d) tagged “Laptop”

The world is changing. The world has changed. Trolling through the news on Business Insider, I stumbled upon their chart of the day titled, Time Spent Watching Video On Mobile Devices Has Doubled In The Last Year. That some exponential... Read more

By Mitch Joel


November 20, 201212:28 PM

Two Steps To Success tagged “Laptop”

How well are you planning for success? It was the late nineties when I took on a marketing position at Airborne Entertainment. The company's vision was to deliver big content on little screens. Yes, nearly a decade ago when all... Read more

By Mitch Joel


November 6, 2012 6:51 AM

On The Road (Warrior) Again tagged “Laptop”

Now - more than ever - it's possible to do business from anywhere at any time. For over ten years, I've been doing my best to figure out how to be as upwardly mobile as possible. To ensure that I... Read more

By Mitch Joel


September 21, 2012 2:48 PM

I, Robot tagged “Laptop”

Are you fascinated with work and the environments we work in? How we work... and how we are going to work is a huge component of my next book, CTRL ALT DEL (which comes out in May 2013). The concept... Read more

By Mitch Joel


June 1, 2012 8:45 PM

The End Of The Laptop tagged “Laptop”

Let's start with the story from a market of one... I bought the first iPad from Apple and loved it immediately. I wound up lugging it around with me all over the world along with my MacBook Pro. As soon... Read more

By Mitch Joel


February 14, 201210:36 AM

How Cloud Computing Changes Everything tagged “Laptop”

There's been a lot of talk about "the cloud" when it comes to technology and IT in the past few years. It's a revolution as big as the advent of the microprocessor and just as relevant as the desktop computer.... Read more

By Mitch Joel


January 25, 2012 3:19 PM

And In The End... tagged “Laptop”

Do you have a morbid fascination with the end? I'm not sure why (but I'm pretty certain that a psychiatrist would love to figure it out of with me), but I often think about the end. I'm not ashamed to... Read more

By Mitch Joel


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