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Keywords

October 11, 2013 8:48 AM

Are Most Advertisers Asleep At The Wheel? tagged “Keywords”

Advertising used to be easy. Brands would work their respective agencies, make a media buy, create the ad, place it (in a newspaper, on the radio, television, etc...) and watch to see if anyone cared. In the golden age of... Read more

By Mitch Joel

Utilities:


September 30, 2011 9:57 PM

A Basic PR Blunder That Most PR Professionals Make... Constantly tagged “Keywords”

Public Relation professionals do the darndest things. Some background first: I practiced journalism, worked in communications and did a stint in a PR agency before shifting full bore into marketing and communications. My journey (which includes this Blog) has also... Read more

By Mitch Joel


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