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Iwatch

August 19, 201411:18 PM

Wearables May Not Be The Marketer's Next Playground tagged “Iwatch”

Everyone is going to have the iWatch from Apple, right? Well, we don't even know if it's going to be called an iWatch. As usual with Apple, we don't even know if it really exists (even though news outlets are... Read more

By Mitch Joel

Utilities:


February 19, 2013 2:35 PM

The Future of Media Is Beyond The Screen tagged “Iwatch”

Advertising traditionally serves a traditional purpose. Television, radio, print, out-of-home, Internet and mobile devices all have components of advertising that acts, smells and feels the same. It either interrupts your content experience or wraps itself around it. You can look... Read more

By Mitch Joel


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