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Influencer

November 22, 201611:16 PM

We Are Not (That) Social Media tagged “Influencer”

Social media was not supposed to act like traditional media. In fact, one could argue that everything we thought was possible about connectivity and social media could best be understood by reading the business book classic, The Cluetrain Manifesto. The... Read more

By Mitch Joel

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June 16, 201611:56 PM

Don't Confuse An Influencer With Influencer Marketing tagged “Influencer”

Influencer marketing is all the rage right now. Multi-million dollar businesses are being built around how to connect brands with influencers. In case you didn't know, it's not all that difficult to pay someone that has a large social media... Read more

By Mitch Joel

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June 14, 201611:24 PM

The Art Of Marketing tagged “Influencer”

What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I begun telling the story of a famed YouTuber that few (outside of her growing audience) had ever heard of. Her... Read more

By Mitch Joel

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June 4, 2016 6:08 AM

Six Links Worthy Of Your Attention #311 tagged “Influencer”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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March 28, 2016 8:40 AM

Is Someone Hacking Your Car? tagged “Influencer”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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May 13, 2014 3:57 PM

Bring Back The Corporate Blog tagged “Influencer”

Blogs don't have a chance against Twitter, YouTube and Instagram. Don't blame blogs for this, but let's be honest: if given the opportunity the vast majority of consumers would rather read a quick 140 character tweet, watch a video or... Read more

By Mitch Joel

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July 9, 2010 8:29 PM

The Value Of Influence tagged “Influencer”

Who is an influencer? What value does an influencer have on your business? How does one become an influencer? The concept of "influencer" was always a hot topic in our world. The concept has, practically, exploded in popularity because of... Read more

By Mitch Joel


March 19, 2009 7:27 AM

6 Quick Tips To Optimize How You Monitor Your Digital Footprint tagged “Influencer”

A ton has been written and Blogged about what tools you should be using to monitor your digital footprint, personal brand and the products and services you represent (check out: Online Chatter - 6 Free Tools To Monitor What The... Read more

By Mitch Joel


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