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Entries tagged with “
Human Resources
”May 21, 2012 9:08 AM
The Lying Game tagged “Human Resources”
Distrust in a world of trust agents is problematic. On May 18th, The New York Times ran a fascinating news story titled, In the Undoing of a C.E.O., a Puzzle. The article is all about former Yahoo CEO Scott Thompson... Read more
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March 31, 2012 7:14 AM
Horizontal Marketing tagged “Human Resources”
Warning: this going to sound self-serving: Marketing has to stop being a vertical within the business and must become horizontal across all business lines. Period. End of sentence. Businesses, fundamentally see the concept of social business as a fad. As... Read more
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March 27, 2012 1:17 PM
The Start-Up Of You tagged “Human Resources”
Welcome to Generation Flux. The January 2012 cover story of Fast Company magazine was all about Generation Flux. You've head of Gen X, Gen Y and more, but what is Generation Flux? Our business world has been through some tumultuous... Read more
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March 21, 201211:04 AM
When The Going Gets Tough tagged “Human Resources”
"This will be my last day shining your shoes." I like getting my shoes shined. I don't do it often enough, but I do my best to keep my shoes (and yes, even my leather sneakers) as clean and scuff-free... Read more
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February 25, 201211:59 AM
8 Ways To Score That Elusive Entry Level Marketing Position tagged “Human Resources”
It's probably the most frequently asked question that people looking for work ask. The ultimate truth to winning a job is not about resume, experience or how you did in the interview sessions (sorry). The true answer is that it... Read more
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February 21, 2012 4:18 PM
Digital Leaders Seeking Digital Leaders tagged “Human Resources”
Twist Image is hiring. While I do my best to not use this space to self-promote, the Digital Marketing agency that I own (with my three other business partners), Twist Image, continues to experience explosive growth. We have offices in... Read more
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February 3, 2012 9:16 AM
Expect Big Changes At Facebook tagged “Human Resources”
Most companies change dramatically after their initial public offering. There is a reason that Facebook is going public. And while many are speculating as to the reasons by digging through the company's SEC filing, I think Facebook is going public... Read more
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December 28, 2011 2:37 PM
Two Great Questions tagged “Human Resources”
Whether you're about to interview someone for a job or heading out to a networking dinner... Here are two questions about business that will either take someone completely off guard or engage you - head on - in a deep... Read more
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November 16, 201111:10 AM
Liar's Remorse tagged “Human Resources”
What you do online is easy to see in the offline world and vice-versa. It seems obvious enough, doesn't it? Yet, with each passing day, I see more and more examples of people who believe that their actions in the... Read more
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September 10, 2011 8:16 PM
Employees That Spend Too Much Time Online Are Stealing tagged “Human Resources”
It's called, "Time Theft," and it's becoming a bigger and bigger issue. There have been all kinds of shenanigans by lazy employees throughout the history of business (currently, I have the image of George Costanza napping under his desk from... Read more
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January 26, 201111:42 AM
Get Paid To Watch YouTube, Play on Facebook And Follow Twitter tagged “Human Resources”
That's what I tell young people in school these days, when I'm asked to talk about Marketing as a profession. Being a Marketer is not a profession of choice (for most). Most young people enter Marketing after not falling in... Read more
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November 19, 201011:53 PM
Up Your Game tagged “Human Resources”
There are many people who want to move ahead in Marketing. They want a better job. They want more pay. They want a better title. They want to manage more people. They want to work on more interesting business. I... Read more
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October 12, 201012:01 PM
Social Media Is A Big Waste Of Time tagged “Human Resources”
You know the drill, the minute something becomes popular, some report comes out making claims about how much money is being pulled out of the economy because we're wasting our time on it. Social media is no different. In fact,... Read more
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September 25, 2010 6:10 PM
Social Media Can Change The Corporate Culture tagged “Human Resources”
Most corporate cultures are what they are. Some have been around for decades. Others have had the same corporate culture for a century (or longer). Change is never easy, but change does happen. There's this old trucker saying that goes:... Read more
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July 19, 2010 3:33 PM
4 Ways To Not Reek Of Desperation tagged “Human Resources”
When you're desperate it's hard to win business, get that job, market a product or do anything (like find a mate). The trouble is that most people who are desperate, can't even muster up the levity to see, feel and... Read more
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June 21, 2010 8:44 PM
Your Social Media Policy May Not Save You tagged “Human Resources”
Companies continue to struggle with Social Media - especially when it comes to rules, policies and guidelines. There are three "guidelines" that should be a part of every Social Media guidelines or policy - especially if you're a service provider:... Read more
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May 14, 2010 6:12 AM
The Easy Way To Get A Job In Marketing, Advertising And Social Media tagged “Human Resources”
Be creative and interesting... Then, have the skills to deliver and back it up. Don't forget: that initial creativity also has to carry you through in every waking moment once you get the job/work as well. Last point: create and... Read more
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April 21, 2010 7:41 PM
What Makes A Brand Social? tagged “Human Resources”
In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend... Many Bloggers (and their community members) feel that brands are not very "social" unless they are a part of the "conversation."... Read more
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March 24, 201010:05 AM
CTRL-ALT-DEL - It's Time For A Business Reboot tagged “Human Resources”
Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire industry they serve? Its very survival could depend on it. The truth of the matter is that the business world... Read more
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March 20, 2010 1:21 PM
The New Marketing Conversation tagged “Human Resources”
If Marketers could take one hour to re-think who they are and what they mean to consumers, this is the type of conversation they should have... In the past little while, it's becoming abundantly clear that the sphere of Marketing... Read more
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