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Hotwired

July 10, 201411:26 PM

Digital Advertising Just Got Worse (If You Can Believe It) tagged “Hotwired”

It was the best of times. It was the worst of times. The year was 1994. There were only about thirty million people on the Internet then. Most of those people were accessing it via Internet Service Providers like CompuServe... Read more

By Mitch Joel

Utilities:


December 9, 200811:52 PM

Banner Advertising Is But One Small Component Of Digital Marketing tagged “Hotwired”

When people talk about online advertising, they're really talking about banners ads (or display advertising). If media companies don't like the idea of trading analog dollars for digital pennies, why don't they focus on the entire Digital Marketing enchilada and... Read more

By Mitch Joel


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