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Entries tagged with “
Harvard Business Review
”May 16, 2013 2:15 PM
Supporting Those You Like - CTRL ALT Delete Comes Out Next Week tagged “Harvard Business Review”
My new book, CTRL ALT Delete, comes out next week. It took well-over six months of concentrated effort to write my second book, CTRL ALT Delete, which comes out on May 21st, 2013. The thing is this: you would have... Read more
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May 12, 2013 8:11 PM
Reinventing You With Dorie Clark tagged “Harvard Business Review”
Episode #357 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. How important is a personal brand? Is that phrase even able to stay alive in this day and... Read more
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May 12, 201312:22 PM
SPOS #357 - How To Reinvent You With Dorie Clark tagged “Harvard Business Review”
Welcome to episode #357 of Six Pixels Of Separation - The Twist Image Podcast. How important is a personal brand? Is that phrase even able to stay alive in this day and age? There is no doubt that our individual... Read more
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May 9, 201311:32 AM
Two Terms Marketers Need for Today's Media Landscape tagged “Harvard Business Review”
We thought that the Internet would bring with it a whole wave of new media disruption. We were unprepared for just how massive the disruption has been. You needn't look any farther than this one staggering statistic to understand the... Read more
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April 25, 2013 3:59 PM
Marketers, Let Your Egos Go tagged “Harvard Business Review”
What if your ideas didn't matter? For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn't amount to a hill of beans in terms of... Read more
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April 5, 2013 7:51 PM
Life In The Social Era tagged “Harvard Business Review”
This is not a post about social media. This is not a post about social business. This is a post about the social era. It's something that my good friend, Nilofer Merchant, cares about (deeply). The other week she gave... Read more
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March 28, 2013 8:49 AM
Is Marketing About To Get Really Creepy Or Really Good? tagged “Harvard Business Review”
Apple acquired a company last week. It's something to pay attention to. There is still one slightly unchartered territory that will - without question - be the last mile in marketing. It is the ability for a brand to deliver... Read more
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March 26, 201310:34 PM
The Art Of Public Speaking tagged “Harvard Business Review”
Is there any true value in public speaking? It's a question that I get asked all of the time. Most entrepreneurs and marketers want to speak as a way to create a platform and put some thought leadership out into... Read more
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March 15, 201311:06 AM
The Marketing Agency Of The Future tagged “Harvard Business Review”
Is there a future for the advertising agency as we have known it to date? In recent months, there has been a slew of articles about advertising agencies and their future/fate in a world that is so dramatically changing when... Read more
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February 27, 2013 4:01 PM
As TED 2013 Takes Place, Here Are 10 TED Talks To Help You Re-imagine Your Business tagged “Harvard Business Review”
It's happening right now. Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center as you are reading this and they're having their minds blown by business leaders, scientists, innovators, agitators, inventors, designers and artists at... Read more
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February 23, 2013 8:01 AM
The Filter, The Advisor And Your Personal Advisory Board tagged “Harvard Business Review”
What would Malcolm Gladwell do? One of the easiest ways to guide my professional and community life has been to find and build my own, personal, advisory board. But, here's the thing: the people who are on this highly personal... Read more
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February 13, 201312:30 PM
We Need a Better Definition of "Native Advertising" tagged “Harvard Business Review”
What is "native advertising"? If you're looking for marketing jargon in 2013, look no further than "native advertising." Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to... Read more
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January 31, 2013 4:25 PM
On Death And Dying Brands tagged “Harvard Business Review”
The new art of branding. How many painters do you know in your city or town? Not the kind with dropsheets and white overalls who will refresh your old basement bathroom with a splashy buckland blue over a long weekend,... Read more
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January 16, 2013 3:29 PM
The Permanent Brand tagged “Harvard Business Review”
Have you ever read a book about branding? When you study the art of branding, any good book on the subject will - at some point early on - turn to the neologism of the word "branding" in terms of... Read more
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January 10, 2013 7:49 AM
Robots And Makers And Drones... Oh My! tagged “Harvard Business Review”
Something new about something new. At the beginning of this year, I started a new blog. Shhh, don't tell anyone ;) It's true. It's on tumblr and it's called: We, Robots. It's not a blog like Six Pixels of Separation... Read more
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January 6, 2013 5:31 PM
Marketing Is Dead (Again) tagged “Harvard Business Review”
Episode #339 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When the Harvard Business Review posted the article, Marketing Is Dead, by Bill Lee, my heart sunk. I... Read more
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January 6, 201310:24 AM
SPOS #339 - Marketing Is Dead According To Bill Lee tagged “Harvard Business Review”
Welcome to episode #339 of Six Pixels Of Separation - The Twist Image Podcast. When the Harvard Business Review posted the article, Marketing Is Dead, by Bill Lee, my heart sunk. I wrote my own, passionate, rebuttal to this ridiculous... Read more
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January 4, 2013 9:21 AM
The Drone Wars... Business Style tagged “Harvard Business Review”
Drones are everywhere. Less than a decade ago, The Pentagon had about fifty unmanned combat air vehicles (known as drones or uav). It is estimated that they currently have about seven thousand of them (Congress asked for about $5 billion... Read more
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December 18, 2012 1:20 PM
Dances With Robots tagged “Harvard Business Review”
In 1863 something profound happened to First Lieutenant John J. Dunbar. While recovering from an injury during the American Civil War, he takes solace in the solitude of his new post out on the western frontier. During this time of... Read more
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December 7, 201210:24 AM
Great Marketing Is Utilitarian tagged “Harvard Business Review”
The pleasures of shopping for food. In any supermarket chain, some things are easy to find. Apples. Milk. Bread. But if you're looking for flaxseeds? Coconut milk? Prunes? Who among us has not felt the stirrings of super-market rage as... Read more
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